{"id":2007,"date":"2017-10-16T13:00:00","date_gmt":"2017-10-16T11:00:00","guid":{"rendered":"https:\/\/newsroom.armandotesta.it\/\/2017\/10\/16\/with-my-legs-the-new-armando-testa-campaign-for-golden-lady-is-now-on-air\/"},"modified":"2019-03-14T12:37:35","modified_gmt":"2019-03-14T11:37:35","slug":"with-my-legs-the-new-armando-testa-campaign-for-golden-lady-is-now-on-air","status":"publish","type":"post","link":"https:\/\/newsroom.armandotesta.it\/en\/with-my-legs-the-new-armando-testa-campaign-for-golden-lady-is-now-on-air\/","title":{"rendered":"WITH MY LEGS: THE NEW ARMANDO TESTA CAMPAIGN FOR GOLDEN LADY IS NOW ON AIR."},"content":{"rendered":"<p>When they count on their legs, women can get anywhere. Overcoming fears and uncertainties, yes, but always with lots of courage and even more confidence in the power and value of their dreams.<\/p><p> <br \/> <\/p>  <p>That\u2019s the idea behind Golden Lady&#8217;s new communication campaign, created by the Milan branch of the Armando Testa agency (creative director Michele Mariani, art director Barbara Ghiotti, copywriter Sara Greco) and it\u2019s dedicated to all women able to make great strides to achieve what\u2019s in their heart.<strong><\/strong><\/p>    <p>With considerable media investment and the awareness of those who\u2019ve been on women\u2019s side for years, the brand today uses a fresh, real tone without any hot air to describe, one scene after another, all those ambitions, fears and emotions that women encounter every day and face them one step after another, always in a rush but with courage. And the right tights. Golden Lady, obviously.<\/p>    <p>The campaign airs from October 15 on all major Italian and international TV channels, radio and web.<br \/> <br \/> <\/p>    <p>CREDITS:<\/p>  <br \/> Agency: Armando Testa<br \/> Creative Director: Michele Mariani<br \/> Art Director: Barbara Ghiotti<br \/> Copywriter: Sara Greco<br \/> Client Service Director: Benedetta Buzzoni<br \/> Team Account: Federica Bruno<br \/> Production Company: Mug Film<br \/> Directed by: Enrico Mazzanti<br \/> Music: Human Touch<br \/>\r\n\r\n<ul class=\"is-layout-flex wp-block-gallery-1 wp-block-gallery columns-1 is-cropped\">\r\n<li class=\"blocks-gallery-item\">\n    <figure>\n  <a href=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/262037-GoldenLady2-4577e1-original-1508340817.jpg\">\n <img decoding=\"async\" src=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/262037-GoldenLady2-4577e1-original-1508340817.jpg\" \n         alt=\"\" \n      data-link=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/262037-GoldenLady2-4577e1-original-1508340817.jpg\" \n       class=\"td-modal-image\"\/>\n  <\/a>\n  <\/figure>\n <\/li><li class=\"blocks-gallery-item\">\n <figure>\n  <a href=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/262036-GoldenLady1-91a719-original-1508340639.jpg\">\n <img decoding=\"async\" src=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/262036-GoldenLady1-91a719-original-1508340639.jpg\" \n         alt=\"\" \n      data-link=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/262036-GoldenLady1-91a719-original-1508340639.jpg\" \n       class=\"td-modal-image\"\/>\n  <\/a>\n  <\/figure>\n <\/li><\/ul>\r\n\r\n\n<figure class=\"wp-block-embed-youtube wp-block-embed is-type-video is-provider-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" width=\"696\" height=\"392\" src=\"https:\/\/www.youtube.com\/embed\/4nIxmA4Z8C0?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe>\n<\/div>\n<\/figure>\n","protected":false},"excerpt":{"rendered":"<p>That\u2019s the idea behind Golden Lady&#8217;s new communication campaign, created by the Milan branch of the Armando Testa agency (creative director Michele Mariani, art director Barbara Ghiotti, copywriter Sara Greco) and it\u2019s dedicated to all women able to make great strides to achieve what\u2019s in their heart.<\/p>\n","protected":false},"author":2,"featured_media":850,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false},"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.2.1 - 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