{"id":2031,"date":"2017-05-11T13:00:00","date_gmt":"2017-05-11T11:00:00","guid":{"rendered":"https:\/\/newsroom.armandotesta.it\/\/2017\/05\/11\/fater-lines-loves-me-facebook\/"},"modified":"2019-03-14T12:37:55","modified_gmt":"2019-03-14T11:37:55","slug":"fater-lines-loves-me-facebook","status":"publish","type":"post","link":"https:\/\/newsroom.armandotesta.it\/en\/fater-lines-loves-me-facebook\/","title":{"rendered":"FATER &#8211; \u201cLINES LOVES ME\u201d FACEBOOK"},"content":{"rendered":"<p>The communication for the  LINES LOVES ME project, which sees LINES donate one minute\u2019s worth of reaseach into breast cancer at theUmberto Veronesi Foundation for each pack purchased, has been extended from TV toFacebook since 11th May.  <\/p>  <p>In addition to communicating to women that they can support research since  \u201c1 pack is worth 1 minute\u201d, LINES LOVES ME provides infomration on prevention, check-ups, nutrition and lots of other health and welbeing tips for women.<\/p>  <p>The <strong>Armando Testa agency <\/strong>which has always been by Lines\u2019s side for the<strong>ir <\/strong>communication,<strong> <\/strong>created this campaign.<\/p>  <p>With creative direction fromPiero Reinerio art director Monica Barbalonga and copy writer Mariarosa Galleano worked on this project. Planning by Media Italia.<\/p>\r\n\r\n<ul class=\"is-layout-flex wp-block-gallery-1 wp-block-gallery columns-1 is-cropped\">\r\n<li class=\"blocks-gallery-item\">\n   <figure>\n  <a href=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/247491-lines_loves_me_digital-5e1445-original-1495015741.jpg\">\n  <img decoding=\"async\" src=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/247491-lines_loves_me_digital-5e1445-original-1495015741.jpg\" \n      alt=\"\" \n      data-link=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/247491-lines_loves_me_digital-5e1445-original-1495015741.jpg\" \n        class=\"td-modal-image\"\/>\n  <\/a>\n  <\/figure>\n <\/li><\/ul>\r\n\r\n","protected":false},"excerpt":{"rendered":"<p>The communication for the  LINES LOVES ME project, which sees LINES donate one minute\u2019s worth of reaseach into breast cancer at the  Umberto Veronesi Foundation for each pack purchased, has been extended from TV to  Facebook since 11th May.<\/p>\n","protected":false},"author":2,"featured_media":920,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false},"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.2.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>FATER - \u201cLINES LOVES ME\u201d FACEBOOK - AT News Room<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/newsroom.armandotesta.it\/it\/fater-lines-loves-me-facebook\/\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"FATER - \u201cLINES LOVES ME\u201d FACEBOOK - AT News Room\" \/>\n<meta name=\"twitter:description\" content=\"The communication for the LINES LOVES ME project, which sees LINES donate one minute\u2019s worth of reaseach into breast cancer at the Umberto Veronesi Foundation for each pack purchased, has been extended from TV to Facebook since 11th May.\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2019\/03\/247491-lines_loves_me_digital-5e1445-original-1495015741.jpg\" \/>\n<meta name=\"twitter:creator\" content=\"@ArmandoTestaSpA\" \/>\n<meta name=\"twitter:site\" content=\"@ArmandoTestaSpA\" \/>\n<meta name=\"twitter:label1\" content=\"Scritto da\" \/>\n\t<meta name=\"twitter:data1\" content=\"Andrea Vincenzi\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tempo di lettura stimato\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minuto\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/newsroom.armandotesta.it\/en\/fater-lines-loves-me-facebook\/\",\"url\":\"https:\/\/newsroom.armandotesta.it\/en\/fater-lines-loves-me-facebook\/\",\"name\":\"FATER - \u201cLINES LOVES ME\u201d FACEBOOK - AT News Room\",\"isPartOf\":{\"@id\":\"https:\/\/newsroom.armandotesta.it\/it\/#website\"},\"datePublished\":\"2017-05-11T11:00:00+00:00\",\"dateModified\":\"2019-03-14T11:37:55+00:00\",\"author\":{\"@id\":\"https:\/\/newsroom.armandotesta.it\/it\/#\/schema\/person\/097102a7d9da7e918db236bada3a1c5a\"},\"breadcrumb\":{\"@id\":\"https:\/\/newsroom.armandotesta.it\/en\/fater-lines-loves-me-facebook\/#breadcrumb\"},\"inLanguage\":\"it-IT\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/newsroom.armandotesta.it\/en\/fater-lines-loves-me-facebook\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/newsroom.armandotesta.it\/en\/fater-lines-loves-me-facebook\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/newsroom.armandotesta.it\/it\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"FATER &#8211; 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