{"id":4436,"date":"2020-06-15T16:53:49","date_gmt":"2020-06-15T14:53:49","guid":{"rendered":"https:\/\/newsroom.armandotesta.it\/momenactcompi-con-armando-testa-contro-un-mal-di-testa-grande-cosi\/"},"modified":"2020-06-23T17:01:57","modified_gmt":"2020-06-23T15:01:57","slug":"momenactcompi-con-armando-testa-contro-un-mal-di-testa-grande-cosi","status":"publish","type":"post","link":"https:\/\/newsroom.armandotesta.it\/en\/momenactcompi-con-armando-testa-contro-un-mal-di-testa-grande-cosi\/","title":{"rendered":"MOMENACTCOMPI&#8217; WITH ARMANDO TESTA AGAINST SUCH BIG HEADACHES"},"content":{"rendered":"\n<p>Momenactcomp\u00ec from the Angelini Group is back with a new TV spot on main channels from 14<sup>th<\/sup>&nbsp;June and with follow up on the web.<\/p>\n\n\n\n<p>A great big, bulky red elephant, created in 3D, symbolises a great big headache. It balances along on one large paw on the head of the protagonist.<\/p>\n\n\n\n<p>What in our imagination might scare an elephant? A mouse, such a small animal that can beat the enormous size of the elephant. In this case what scares our red elephant is Momenactcomp\u00ec, the smallest lozenge from Moment, but super effective, created thanks to the technological research of the Angelini Pharmaceutical Group.<\/p>\n\n\n\n<p>As soon as the lozenge arrives on the scene, the elephant trumpets in fear and dissolves into millions of liquid molecules, just like the liquid that is the active ingredient in the lozenge.<\/p>\n\n\n\n<p>Against a headache as big as this, there\u2019s Momenactcomp\u00ec: as compact and small as this.<\/p>\n\n\n\n<p>With creative direction from Piero Reinerio, art director Monica Barbalonga and copywriter Mariarosa Galleano worked on this project.<\/p>\n\n\n\n<p>Production company: Little Bull Studios<\/p>\n\n\n\n<ul class=\"is-layout-flex wp-block-gallery-1 wp-block-gallery columns-3 is-cropped\"><li class=\"blocks-gallery-item\"><figure><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"576\" src=\"https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/06\/2_Momenactcompi_FRAME-1024x576.jpeg\" alt=\"\" data-id=\"4428\" data-link=\"https:\/\/newsroom.armandotesta.it\/?attachment_id=4428\" class=\"wp-image-4428\" srcset=\"https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/06\/2_Momenactcompi_FRAME-1024x576.jpeg 1024w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/06\/2_Momenactcompi_FRAME-800x450.jpeg 800w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/06\/2_Momenactcompi_FRAME-768x432.jpeg 768w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/06\/2_Momenactcompi_FRAME-696x392.jpeg 696w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/06\/2_Momenactcompi_FRAME-1068x601.jpeg 1068w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/06\/2_Momenactcompi_FRAME-747x420.jpeg 747w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/06\/2_Momenactcompi_FRAME.jpeg 1920w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/06\/2_Momenactcompi_FRAME-1320x743.jpeg 1320w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"576\" src=\"https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/06\/3_Momenactcompi_FRAME-1024x576.jpeg\" alt=\"\" data-id=\"4429\" data-link=\"https:\/\/newsroom.armandotesta.it\/?attachment_id=4429\" class=\"wp-image-4429\" srcset=\"https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/06\/3_Momenactcompi_FRAME-1024x576.jpeg 1024w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/06\/3_Momenactcompi_FRAME-800x450.jpeg 800w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/06\/3_Momenactcompi_FRAME-768x432.jpeg 768w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/06\/3_Momenactcompi_FRAME-696x392.jpeg 696w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/06\/3_Momenactcompi_FRAME-1068x601.jpeg 1068w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/06\/3_Momenactcompi_FRAME-747x420.jpeg 747w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/06\/3_Momenactcompi_FRAME.jpeg 1920w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/06\/3_Momenactcompi_FRAME-1320x743.jpeg 1320w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"576\" src=\"https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/06\/1_Momenactcompi_FRAME-1024x576.jpeg\" alt=\"\" data-id=\"4432\" data-link=\"https:\/\/newsroom.armandotesta.it\/?attachment_id=4432\" class=\"wp-image-4432\" srcset=\"https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/06\/1_Momenactcompi_FRAME-1024x576.jpeg 1024w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/06\/1_Momenactcompi_FRAME-800x450.jpeg 800w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/06\/1_Momenactcompi_FRAME-768x432.jpeg 768w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/06\/1_Momenactcompi_FRAME-696x392.jpeg 696w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/06\/1_Momenactcompi_FRAME-1068x601.jpeg 1068w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/06\/1_Momenactcompi_FRAME-747x420.jpeg 747w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/06\/1_Momenactcompi_FRAME.jpeg 1920w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/06\/1_Momenactcompi_FRAME-1320x743.jpeg 1320w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"576\" src=\"https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/06\/4_Momenactcompi_FRAME-1024x576.jpeg\" alt=\"\" data-id=\"4433\" data-link=\"https:\/\/newsroom.armandotesta.it\/?attachment_id=4433\" class=\"wp-image-4433\" srcset=\"https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/06\/4_Momenactcompi_FRAME-1024x576.jpeg 1024w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/06\/4_Momenactcompi_FRAME-800x450.jpeg 800w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/06\/4_Momenactcompi_FRAME-768x432.jpeg 768w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/06\/4_Momenactcompi_FRAME-696x392.jpeg 696w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/06\/4_Momenactcompi_FRAME-1068x601.jpeg 1068w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/06\/4_Momenactcompi_FRAME-747x420.jpeg 747w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/06\/4_Momenactcompi_FRAME.jpeg 1920w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/06\/4_Momenactcompi_FRAME-1320x743.jpeg 1320w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/li><\/ul>\n\n\n\n<figure class=\"wp-block-embed-youtube wp-block-embed is-type-video is-provider-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" width=\"696\" height=\"392\" src=\"https:\/\/www.youtube.com\/embed\/NUwbOC8u4nA?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Momenactcomp\u00ec from the Angelini Group is back with a new TV spot on main channels from 14th&nbsp;June and with follow up on the web. A great big, bulky red elephant, created in 3D, symbolises a great big headache. It balances along on one large paw on the head of the protagonist. What in our imagination [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":4438,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false},"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.2.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>MOMENACTCOMPI&#039; WITH ARMANDO TESTA AGAINST SUCH BIG HEADACHES - AT News Room<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/newsroom.armandotesta.it\/it\/momenactcompi-con-armando-testa-contro-un-mal-di-testa-grande-cosi\/\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"MOMENACTCOMPI&#039; WITH ARMANDO TESTA AGAINST SUCH BIG HEADACHES - AT News Room\" \/>\n<meta name=\"twitter:description\" content=\"Momenactcomp\u00ec from the Angelini Group is back with a new TV spot on main channels from 14th&nbsp;June and with follow up on the web. A great big, bulky red elephant, created in 3D, symbolises a great big headache. It balances along on one large paw on the head of the protagonist. 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