{"id":4690,"date":"2020-10-28T17:00:10","date_gmt":"2020-10-28T16:00:10","guid":{"rendered":"https:\/\/newsroom.armandotesta.it\/la-bellezza-di-matt-age-active-e-senza-tempo-con-samanta-togni-e-il-gruppo-armando-testa\/"},"modified":"2020-10-30T15:45:51","modified_gmt":"2020-10-30T14:45:51","slug":"la-bellezza-di-matt-age-active-e-senza-tempo-con-samanta-togni-e-il-gruppo-armando-testa","status":"publish","type":"post","link":"https:\/\/newsroom.armandotesta.it\/en\/la-bellezza-di-matt-age-active-e-senza-tempo-con-samanta-togni-e-il-gruppo-armando-testa\/","title":{"rendered":"MATT AGE ACTIV AGELESS BEAUTY WITH SAMANTA TOGNI AND THE ARMANDO TESTA GROUP"},"content":{"rendered":"\n<p>The Armando Testa Group has created the TV and online launch of the&nbsp;<strong>Matt Age Activ beauty programme<\/strong>using dance steps along with the testimonial&nbsp;<strong>Samanta Togni<\/strong>.<\/p>\n\n\n\n<p>The ad has been on air since 25 October and will continue until 14 November on Real Time and until 21 November on La7 and la7D.&nbsp;&nbsp;Planning also includes digital and is managed by&nbsp;<strong>Media Italia<\/strong>.<\/p>\n\n\n\n<p>Samanta Togni, who is a dancer, dance teacher, and also a well-known TV celebrity who has taken part in the show \u201cDancing with the Stars\u201d for more than ten years, opens the ad with elegant&nbsp;<strong>dance steps.<\/strong><\/p>\n\n\n\n<p>While dancing, with her voiced thoughts she tells us about her love for life, her passion for dancing and her dear&nbsp;<strong>wish to \u201cstop time\u201d.<\/strong><\/p>\n\n\n\n<p>Her wish can finally come true, thanks to the Matt Age Activ beauty programme. Then Samanta shows us the&nbsp;<strong>Pure Hyaluronic Acid<\/strong>&nbsp;treatment with its plumping action, capable of improving skin moisture and elasticity as well as visibly reducing wrinkles.<\/p>\n\n\n\n<p>In addition to hyaluronic acid, the Matt Age Activ laboratories have developed a complete beauty programme with a high concentration of&nbsp;<strong>natural active ingredients<\/strong>: youth activator with&nbsp;<strong>Viper<\/strong>&nbsp;<strong>Serum,<\/strong>&nbsp;regenerative&nbsp;<strong>Snail Slime<\/strong>, recompacting&nbsp;<strong>Collagen<\/strong>&nbsp;and&nbsp;<strong>Black Pearl<\/strong>&nbsp;for cell renewal.&nbsp;<\/p>\n\n\n\n<p>Five dermatologically tested lines, to ensure your face is beautiful, bright and young looking every day.<\/p>\n\n\n\n<p><strong>Credits<\/strong><\/p>\n\n\n\n<p>Agency: Armando Testa Group<\/p>\n\n\n\n<p>Creative Director: Dario Anania<\/p>\n\n\n\n<p>Creative team: Gabriele Colia \u2013 Marco Cetera<\/p>\n\n\n\n<p>Production: MPTBOX<\/p>\n\n\n\n<p>Planning: Media Italia<\/p>\n\n\n\n<ul class=\"is-layout-flex wp-block-gallery-1 wp-block-gallery columns-2 is-cropped\"><li class=\"blocks-gallery-item\"><figure><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"576\" src=\"https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/10\/Matt_1-1024x576.jpg\" alt=\"\" data-id=\"4678\" data-link=\"https:\/\/newsroom.armandotesta.it\/it\/?attachment_id=4678\" class=\"wp-image-4678\" srcset=\"https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/10\/Matt_1-1024x576.jpg 1024w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/10\/Matt_1-800x450.jpg 800w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/10\/Matt_1-768x432.jpg 768w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/10\/Matt_1-696x392.jpg 696w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/10\/Matt_1-1068x601.jpg 1068w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/10\/Matt_1-747x420.jpg 747w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/10\/Matt_1-1920x1080.jpg 1920w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/10\/Matt_1-1320x743.jpg 1320w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"575\" src=\"https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/10\/Matt_2-1024x575.jpg\" alt=\"\" data-id=\"4679\" data-link=\"https:\/\/newsroom.armandotesta.it\/it\/?attachment_id=4679\" class=\"wp-image-4679\" srcset=\"https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/10\/Matt_2-1024x575.jpg 1024w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/10\/Matt_2-800x449.jpg 800w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/10\/Matt_2-768x431.jpg 768w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/10\/Matt_2-696x391.jpg 696w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/10\/Matt_2-1068x600.jpg 1068w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/10\/Matt_2-748x420.jpg 748w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/10\/Matt_2-1920x1078.jpg 1920w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/10\/Matt_2-1320x741.jpg 1320w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/li><\/ul>\n\n\n\n<figure class=\"wp-block-embed-youtube wp-block-embed is-type-video is-provider-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" width=\"696\" height=\"392\" src=\"https:\/\/www.youtube.com\/embed\/AslQXxgrQtM?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>The Armando Testa Group has created the TV and online launch of the&nbsp;Matt Age Activ beauty programmeusing dance steps along with the testimonial&nbsp;Samanta Togni. The ad has been on air since 25 October and will continue until 14 November on Real Time and until 21 November on La7 and la7D.&nbsp;&nbsp;Planning also includes digital and is [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":4691,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false},"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.2.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>MATT AGE ACTIV AGELESS BEAUTY WITH SAMANTA TOGNI AND THE ARMANDO TESTA GROUP - AT News Room<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/newsroom.armandotesta.it\/it\/la-bellezza-di-matt-age-active-e-senza-tempo-con-samanta-togni-e-il-gruppo-armando-testa\/\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"MATT AGE ACTIV AGELESS BEAUTY WITH SAMANTA TOGNI AND THE ARMANDO TESTA GROUP - AT News Room\" \/>\n<meta name=\"twitter:description\" content=\"The Armando Testa Group has created the TV and online launch of the&nbsp;Matt Age Activ beauty programmeusing dance steps along with the testimonial&nbsp;Samanta Togni. 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