{"id":4791,"date":"2020-11-20T14:00:31","date_gmt":"2020-11-20T13:00:31","guid":{"rendered":"https:\/\/newsroom.armandotesta.it\/yamaha-motor-europe-e-armando-testa-ci-portano-con-loro-in-un-viaggio-che-vale-doppio\/"},"modified":"2020-11-26T19:01:57","modified_gmt":"2020-11-26T18:01:57","slug":"yamaha-motor-europe-e-armando-testa-ci-portano-con-loro-in-un-viaggio-che-vale-doppio","status":"publish","type":"post","link":"https:\/\/newsroom.armandotesta.it\/en\/yamaha-motor-europe-e-armando-testa-ci-portano-con-loro-in-un-viaggio-che-vale-doppio\/","title":{"rendered":"YAMAHA MOTOR EUROPE AND ARMANDO TESTA TAKE US WITH THEM ON A JOURNEY THAT\u2019S WORTH DOUBLE"},"content":{"rendered":"\n<p>Yamaha never stops thinking about introducing something new and this time it\u2019s the turn of one of the best-selling motorbikes in Europe, the TRACER 900, renamed TRACER 9 and the sister bike the TRACER 9 GT.&nbsp;<\/p>\n\n\n\n<p>This extremely efficient bike, with a sporty heart and a touring soul, was designed to guarantee an extraordinary driving experience whatever the setting and turn up your emotions on every ride.&nbsp;&nbsp;The GT version is even more complete and better equipped and boasts a range of exclusive functions and comfort, specially conceived for long distances.&nbsp;<\/p>\n\n\n\n<p>In the film we follow the motorbike on a journey through scenarios which change every time your foot goes down on the accelerator.&nbsp;&nbsp;The ride alternates from city centres to nature, breathtaking straight roads and bends, short cuts and endless routes. Only at the end do we see the TRACER 9 and the TRACER 9 GT running side by side, both with their distinctive adventurous character.<\/p>\n\n\n\n<p>The video strategy closes with the respective claims \u201cTurn up your emotions\u201d and \u201cTurn up your journey\u201d. It was created entirely by Armando Testa along with in-house production company Little Bull Studios.<\/p>\n\n\n\n<p>Special thanks are due to the City councillor in charge of trade and the President of the Province of Siena.<\/p>\n\n\n\n<p>Credits:<\/p>\n\n\n\n<p>Agency: Armando Testa Group<\/p>\n\n\n\n<p>Creative Direction: Nicola Cellemme and Georgia Ferraro<\/p>\n\n\n\n<p>Creative team: Sebastien Sardet and Alice Franco<\/p>\n\n\n\n<p>Production Company: Little Bull Studios<\/p>\n\n\n\n<p>Dop: Marcello Dapporto<\/p>\n\n\n\n<p>Color correction and post production: BAND<\/p>\n\n\n\n<p>Photography: Alessio Barbanti&nbsp;<\/p>\n\n\n\n<p>Photo post-production: Sara Lucchetta, Riccardo Corda<\/p>\n\n\n\n<p>Music: Human Touch- Alessandro Branca<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" loading=\"lazy\" width=\"640\" height=\"360\" src=\"https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/11\/TRACER9FAMILY_2021_KV_WEB.jpeg\" alt=\"\" class=\"wp-image-4788\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-embed-youtube wp-block-embed is-type-video is-provider-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" width=\"696\" height=\"392\" src=\"https:\/\/www.youtube.com\/embed\/A0U1uXxIX-Q?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Yamaha never stops thinking about introducing something new and this time it\u2019s the turn of one of the best-selling motorbikes in Europe, the TRACER 900, renamed TRACER 9 and the sister bike the TRACER 9 GT.&nbsp; This extremely efficient bike, with a sporty heart and a touring soul, was designed to guarantee an extraordinary driving [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":4792,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false},"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.2.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>YAMAHA MOTOR EUROPE AND ARMANDO TESTA TAKE US WITH THEM ON A JOURNEY THAT\u2019S WORTH DOUBLE - AT News Room<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/newsroom.armandotesta.it\/it\/yamaha-motor-europe-e-armando-testa-ci-portano-con-loro-in-un-viaggio-che-vale-doppio\/\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"YAMAHA MOTOR EUROPE AND ARMANDO TESTA TAKE US WITH THEM ON A JOURNEY THAT\u2019S WORTH DOUBLE - AT News Room\" \/>\n<meta name=\"twitter:description\" content=\"Yamaha never stops thinking about introducing something new and this time it\u2019s the turn of one of the best-selling motorbikes in Europe, the TRACER 900, renamed TRACER 9 and the sister bike the TRACER 9 GT.&nbsp; 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