{"id":6431,"date":"2023-03-28T13:51:36","date_gmt":"2023-03-28T11:51:36","guid":{"rendered":"https:\/\/newsroom.armandotesta.it\/liscio-o-con-il-vino-in-triveneto-bevono-gingerinosanbitter-e-armando-testa-insieme-per-la-nuova-campagna-di-gingerino\/"},"modified":"2023-03-30T15:59:18","modified_gmt":"2023-03-30T13:59:18","slug":"liscio-o-con-il-vino-in-triveneto-bevono-gingerinosanbitter-e-armando-testa-insieme-per-la-nuova-campagna-di-gingerino","status":"publish","type":"post","link":"https:\/\/newsroom.armandotesta.it\/en\/liscio-o-con-il-vino-in-triveneto-bevono-gingerinosanbitter-e-armando-testa-insieme-per-la-nuova-campagna-di-gingerino\/","title":{"rendered":"\u201cStraight or with wine in Triveneto they drink Gingerino&#8221; Sanpellegrino and Armando Testa together for the new Gingerino campaign.\u00a0"},"content":{"rendered":"\n<div class=\"is-layout-constrained wp-block-group\"><div class=\"wp-block-group__inner-container\">\n<p>Simplicity, freshness and tradition have always been what makes Gingerino stand out. This original aperitif &nbsp;from Triveneto is communicating once again right in &nbsp;the area where it has its origins with a radio and outdoor campaign created by the Armando Testa agency.<\/p>\n\n\n\n<p><em>Straight or with wine, in Triveneto they drink Gingerino,<\/em> runs through the campaign like a mantra, to express the strong bond between the brand and Triveneto on the one hand, and the classic drinking ritual on the other.<\/p>\n\n\n\n<p>Exactly so, because throughout Triveneto Gingerino represents a real ritual to enjoy at any time of the day, at a bar with friends or at home with the &nbsp;family.<\/p>\n\n\n\n<p>The result is a light sparkling communication just like the soul of the product. Each radio subject is a fun quote from the city being mentioned. One above all the others, Verona: \u201c<strong>Gingerino, Gingerino why are you Gingerino even if you have wine inside? \u2013 Because it&#8217;s always me, Gingerino!\u201d<\/strong> recites the radio ad.<\/p>\n\n\n\n<p>Oltre al periodo primaverile, la campagna animer\u00e0 il Triveneto anche in estate, nei mesi di giugno e luglio.<\/p>\n\n\n\n<p>The radio campaign will run on all the main radio stations in Trentino, Veneto and Friuli Venezia Giulia until 9 April, with a schedule to make you smile and really make you want to stop and taste it or buy it.<\/p>\n\n\n\n<p>Gingerino outdoor featuring its iconic cap will also run until 9 April in Venice, Vicenza and Padua. In addition to the spring period, the campaign will liven up Triveneto in the summer, in June and July too.<\/p>\n\n\n\n<p>Armando Testa Credits:<\/p>\n\n\n\n<p>Executive Creative Direction: Nicola Cellemme, Georgia Ferraro<\/p>\n\n\n\n<p>Creative Team: Roberto Gargano, Maria Meioli, Roberto Capodanno<\/p>\n<\/div><\/div>\n\n\n\n<figure class=\"is-layout-flex wp-block-gallery-2 wp-block-gallery has-nested-images columns-default is-cropped\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"478\" data-id=\"6415\"  src=\"https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2023\/03\/thumbnail_Gingerino_VICENZA-2-1024x478.jpg\" alt=\"\" class=\"wp-image-6415\" srcset=\"https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2023\/03\/thumbnail_Gingerino_VICENZA-2-1024x478.jpg 1024w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2023\/03\/thumbnail_Gingerino_VICENZA-2-800x373.jpg 800w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2023\/03\/thumbnail_Gingerino_VICENZA-2-768x358.jpg 768w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2023\/03\/thumbnail_Gingerino_VICENZA-2-696x325.jpg 696w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2023\/03\/thumbnail_Gingerino_VICENZA-2-1068x498.jpg 1068w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2023\/03\/thumbnail_Gingerino_VICENZA-2-901x420.jpg 901w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2023\/03\/thumbnail_Gingerino_VICENZA-2.jpg 1280w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"478\" data-id=\"6414\"  src=\"https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2023\/03\/thumbnail_Gingerino_VENEZIA-2-1024x478.jpg\" alt=\"\" class=\"wp-image-6414\" srcset=\"https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2023\/03\/thumbnail_Gingerino_VENEZIA-2-1024x478.jpg 1024w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2023\/03\/thumbnail_Gingerino_VENEZIA-2-800x373.jpg 800w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2023\/03\/thumbnail_Gingerino_VENEZIA-2-768x358.jpg 768w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2023\/03\/thumbnail_Gingerino_VENEZIA-2-696x325.jpg 696w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2023\/03\/thumbnail_Gingerino_VENEZIA-2-1068x498.jpg 1068w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2023\/03\/thumbnail_Gingerino_VENEZIA-2-901x420.jpg 901w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2023\/03\/thumbnail_Gingerino_VENEZIA-2.jpg 1280w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"478\" data-id=\"6413\"  src=\"https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2023\/03\/thumbnail_Gingerino_PADOVA-2-1024x478.jpg\" alt=\"\" class=\"wp-image-6413\" srcset=\"https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2023\/03\/thumbnail_Gingerino_PADOVA-2-1024x478.jpg 1024w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2023\/03\/thumbnail_Gingerino_PADOVA-2-800x373.jpg 800w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2023\/03\/thumbnail_Gingerino_PADOVA-2-768x358.jpg 768w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2023\/03\/thumbnail_Gingerino_PADOVA-2-696x325.jpg 696w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2023\/03\/thumbnail_Gingerino_PADOVA-2-1068x498.jpg 1068w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2023\/03\/thumbnail_Gingerino_PADOVA-2-901x420.jpg 901w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2023\/03\/thumbnail_Gingerino_PADOVA-2.jpg 1280w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"548\" height=\"768\" data-id=\"6422\"  src=\"https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2023\/03\/Gingerino_PADOVA-1-548x768.jpg\" alt=\"\" class=\"wp-image-6422\" srcset=\"https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2023\/03\/Gingerino_PADOVA-1-548x768.jpg 548w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2023\/03\/Gingerino_PADOVA-1-428x600.jpg 428w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2023\/03\/Gingerino_PADOVA-1-768x1076.jpg 768w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2023\/03\/Gingerino_PADOVA-1-1097x1536.jpg 1097w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2023\/03\/Gingerino_PADOVA-1-696x975.jpg 696w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2023\/03\/Gingerino_PADOVA-1-1068x1496.jpg 1068w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2023\/03\/Gingerino_PADOVA-1-300x420.jpg 300w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2023\/03\/Gingerino_PADOVA-1.jpg 1181w\" sizes=\"(max-width: 548px) 100vw, 548px\" \/><\/figure>\n<\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Simplicity, freshness and tradition have always been what makes Gingerino stand out. This original aperitif &nbsp;from Triveneto is communicating once again right in &nbsp;the area where it has its origins with a radio and outdoor campaign created by the Armando Testa agency. Straight or with wine, in Triveneto they drink Gingerino, runs through the campaign [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":6433,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false},"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.2.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>\u201cStraight or with wine in Triveneto they drink Gingerino&quot; Sanpellegrino and Armando Testa together for the new Gingerino campaign.\u00a0 - AT News Room<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/newsroom.armandotesta.it\/it\/liscio-o-con-il-vino-in-triveneto-bevono-gingerinosanbitter-e-armando-testa-insieme-per-la-nuova-campagna-di-gingerino\/\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"\u201cStraight or with wine in Triveneto they drink Gingerino&quot; Sanpellegrino and Armando Testa together for the new Gingerino campaign.\u00a0 - AT News Room\" \/>\n<meta name=\"twitter:description\" content=\"Simplicity, freshness and tradition have always been what makes Gingerino stand out. This original aperitif &nbsp;from Triveneto is communicating once again right in &nbsp;the area where it has its origins with a radio and outdoor campaign created by the Armando Testa agency. Straight or with wine, in Triveneto they drink Gingerino, runs through the campaign [&hellip;]\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2023\/03\/Gingerino_PADOVA_Social.jpg\" \/>\n<meta name=\"twitter:creator\" content=\"@ArmandoTestaSpA\" \/>\n<meta name=\"twitter:site\" content=\"@ArmandoTestaSpA\" \/>\n<meta name=\"twitter:label1\" content=\"Scritto da\" \/>\n\t<meta name=\"twitter:data1\" content=\"Anna Piizzi\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tempo di lettura stimato\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minuti\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/newsroom.armandotesta.it\/en\/liscio-o-con-il-vino-in-triveneto-bevono-gingerinosanbitter-e-armando-testa-insieme-per-la-nuova-campagna-di-gingerino\/\",\"url\":\"https:\/\/newsroom.armandotesta.it\/en\/liscio-o-con-il-vino-in-triveneto-bevono-gingerinosanbitter-e-armando-testa-insieme-per-la-nuova-campagna-di-gingerino\/\",\"name\":\"\u201cStraight or with wine in Triveneto they drink Gingerino\\\" Sanpellegrino and Armando Testa together for the new Gingerino campaign.\u00a0 - AT News Room\",\"isPartOf\":{\"@id\":\"https:\/\/newsroom.armandotesta.it\/it\/#website\"},\"datePublished\":\"2023-03-28T11:51:36+00:00\",\"dateModified\":\"2023-03-30T13:59:18+00:00\",\"author\":{\"@id\":\"https:\/\/newsroom.armandotesta.it\/it\/#\/schema\/person\/5d4b22dee94ae271b95d488539ae4346\"},\"breadcrumb\":{\"@id\":\"https:\/\/newsroom.armandotesta.it\/en\/liscio-o-con-il-vino-in-triveneto-bevono-gingerinosanbitter-e-armando-testa-insieme-per-la-nuova-campagna-di-gingerino\/#breadcrumb\"},\"inLanguage\":\"it-IT\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/newsroom.armandotesta.it\/en\/liscio-o-con-il-vino-in-triveneto-bevono-gingerinosanbitter-e-armando-testa-insieme-per-la-nuova-campagna-di-gingerino\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/newsroom.armandotesta.it\/en\/liscio-o-con-il-vino-in-triveneto-bevono-gingerinosanbitter-e-armando-testa-insieme-per-la-nuova-campagna-di-gingerino\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/newsroom.armandotesta.it\/it\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"\u201cStraight or with wine in Triveneto they drink Gingerino&#8221; Sanpellegrino and Armando Testa together for the new Gingerino campaign.\u00a0\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/newsroom.armandotesta.it\/it\/#website\",\"url\":\"https:\/\/newsroom.armandotesta.it\/it\/\",\"name\":\"AT News Room\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/newsroom.armandotesta.it\/it\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"it-IT\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/newsroom.armandotesta.it\/it\/#\/schema\/person\/5d4b22dee94ae271b95d488539ae4346\",\"name\":\"Anna Piizzi\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"it-IT\",\"@id\":\"https:\/\/newsroom.armandotesta.it\/it\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/4ed2db8b9426cdc2ce87794129f366e4?s=96&d=blank&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/4ed2db8b9426cdc2ce87794129f366e4?s=96&d=blank&r=g\",\"caption\":\"Anna Piizzi\"},\"url\":\"https:\/\/newsroom.armandotesta.it\/it\/author\/anna-piizzi\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"\u201cStraight or with wine in Triveneto they drink Gingerino\" Sanpellegrino and Armando Testa together for the new Gingerino campaign.\u00a0 - AT News Room","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/newsroom.armandotesta.it\/it\/liscio-o-con-il-vino-in-triveneto-bevono-gingerinosanbitter-e-armando-testa-insieme-per-la-nuova-campagna-di-gingerino\/","twitter_card":"summary_large_image","twitter_title":"\u201cStraight or with wine in Triveneto they drink Gingerino\" Sanpellegrino and Armando Testa together for the new Gingerino campaign.\u00a0 - AT News Room","twitter_description":"Simplicity, freshness and tradition have always been what makes Gingerino stand out. 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