{"id":1384,"date":"2016-06-07T13:00:00","date_gmt":"2016-06-07T11:00:00","guid":{"rendered":"https:\/\/newsroom.armandotesta.it\/\/2016\/06\/07\/acraf-linea-moment-30-sogg-laboratorio\/"},"modified":"2019-03-14T12:27:54","modified_gmt":"2019-03-14T11:27:54","slug":"acraf-linea-moment-30-sogg-laboratorio","status":"publish","type":"post","link":"https:\/\/newsroom.armandotesta.it\/it\/acraf-linea-moment-30-sogg-laboratorio\/","title":{"rendered":"ACRAF &#8211; LINEA MOMENT 30\u201d &#8211; SOGG. \u201cLABORATORIO\u201d"},"content":{"rendered":"<p>Dal 5 giugno \u00e8 on air la nuova campagna di comunicazione della linea Moment del Gruppo Angelini. <\/p>  <p>Un filmato tv da 30&#8243; riprende il grande, ultramoderno laboratorio nel quale una raffinata, autorevole presenter si avvale di gigantesche sculture di cristallo a forma di testa per ricordare che i mal di testa non sono tutti uguali e che i laboratori Angelini hanno studiato una risposta specifica per ognuno. <\/p>  <p>Nel nuovo filmato i mal di testa raffigurati sono quattro. Accanto ad ogni testa, che racchiude un&#8217;immagine siglante dei diversi sintomi, appaiono i pack delle rispettive soluzioni: Moment, Momentact, Momendol e Momentact Analgesico.<\/p>  <p>Le teste, in sintonia con le spiegazioni della presenter, mostrano al loro interno le iconiche rappresentazioni dei quattro mal di testa gi\u00e0 viste nei precedenti singoli spot: la goccia per il mal di testa fastidioso, la morsa per il mal di testa forte, un disturbo grafico in movimento per il mal di testa da cervicale, la catena di scritte &#8220;ciclo&#8221; per il mal di testa e i dolori mestruali. <\/p>  <p>Quattro mal di testa diversi e quattro soluzioni pronte a risolverli in modo efficace e rapido perch\u00e9, come dice sorridendo la presenter, \u201cI bei momenti non possono aspettare&#8221;.<\/p>  <p>Il filmato termina infatti con una visione di insieme delle quattro teste che mostrano ciascuna la scena di ritrovati benessere e serenit\u00e0 associata all\u2019uso del singolo prodotto. <\/p>    <p>Sotto la direzione creativa di Piero Reinerio, hanno lavorato al progetto l\u2019art Tina Salvato e la copy Chiara Demichelis. La regia \u00e8 di Andrea Linke per la casa di produzione Little Bull.<\/p>\r\n\r\n<ul class=\"is-layout-flex wp-block-gallery-1 wp-block-gallery columns-1 is-cropped\">\r\n<li class=\"blocks-gallery-item\">\n  <figure>\n  <a href=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/212968-frame_1-9548b1-original-1465401004.jpg\">\n <img decoding=\"async\" src=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/212968-frame_1-9548b1-original-1465401004.jpg\" \n         alt=\"\" \n      data-link=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/212968-frame_1-9548b1-original-1465401004.jpg\" \n       class=\"td-modal-image\"\/>\n  <\/a>\n  <\/figure>\n <\/li><\/ul>\r\n\r\n\n<figure class=\"wp-block-embed-youtube wp-block-embed is-type-video is-provider-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" width=\"696\" height=\"392\" src=\"https:\/\/www.youtube.com\/embed\/0lOmSqRbFEg?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe>\n<\/div>\n<\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Dal 5 giugno \u00e8 on air la nuova campagna di comunicazione della linea Moment del Gruppo Angelini.<\/p>\n","protected":false},"author":2,"featured_media":1385,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false},"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.2.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>ACRAF - LINEA MOMENT 30\u201d - SOGG. \u201cLABORATORIO\u201d - AT News Room<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/newsroom.armandotesta.it\/it\/acraf-linea-moment-30-sogg-laboratorio\/\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"ACRAF - LINEA MOMENT 30\u201d - SOGG. \u201cLABORATORIO\u201d - AT News Room\" \/>\n<meta name=\"twitter:description\" content=\"Dal 5 giugno \u00e8 on air la nuova campagna di comunicazione della linea Moment del Gruppo Angelini.\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2019\/03\/212968-frame_1-9548b1-original-1465401004.jpg\" \/>\n<meta name=\"twitter:creator\" content=\"@ArmandoTestaSpA\" \/>\n<meta name=\"twitter:site\" content=\"@ArmandoTestaSpA\" \/>\n<meta name=\"twitter:label1\" content=\"Scritto da\" \/>\n\t<meta name=\"twitter:data1\" content=\"Andrea Vincenzi\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tempo di lettura stimato\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minuto\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/newsroom.armandotesta.it\/it\/acraf-linea-moment-30-sogg-laboratorio\/\",\"url\":\"https:\/\/newsroom.armandotesta.it\/it\/acraf-linea-moment-30-sogg-laboratorio\/\",\"name\":\"ACRAF - LINEA MOMENT 30\u201d - SOGG. \u201cLABORATORIO\u201d - AT News Room\",\"isPartOf\":{\"@id\":\"https:\/\/newsroom.armandotesta.it\/it\/#website\"},\"datePublished\":\"2016-06-07T11:00:00+00:00\",\"dateModified\":\"2019-03-14T11:27:54+00:00\",\"author\":{\"@id\":\"https:\/\/newsroom.armandotesta.it\/it\/#\/schema\/person\/097102a7d9da7e918db236bada3a1c5a\"},\"breadcrumb\":{\"@id\":\"https:\/\/newsroom.armandotesta.it\/it\/acraf-linea-moment-30-sogg-laboratorio\/#breadcrumb\"},\"inLanguage\":\"it-IT\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/newsroom.armandotesta.it\/it\/acraf-linea-moment-30-sogg-laboratorio\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/newsroom.armandotesta.it\/it\/acraf-linea-moment-30-sogg-laboratorio\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/newsroom.armandotesta.it\/it\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"ACRAF &#8211; 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