{"id":1650,"date":"2015-03-09T11:59:10","date_gmt":"2015-03-09T10:59:10","guid":{"rendered":"https:\/\/newsroom.armandotesta.it\/\/2015\/03\/09\/lines-per-pink-is-good-soggetto-minuti-da\/"},"modified":"2019-03-14T12:30:27","modified_gmt":"2019-03-14T11:30:27","slug":"lines-per-pink-is-good-soggetto-minuti-da","status":"publish","type":"post","link":"https:\/\/newsroom.armandotesta.it\/it\/lines-per-pink-is-good-soggetto-minuti-da\/","title":{"rendered":"LINES PER PINK IS GOOD  &#8211; SOGGETTO: &#8220;MINUTI DA&#8221;"},"content":{"rendered":"<p>Lines, da sempre attenta ai bisogni femminili, oggi si impegna in prima persona per il benessere delle donne, finanziando la ricerca contro il tumore al seno.<\/p><p>Sulle note di una musica fresca e femminile, le protagoniste indicano dei numeri con le dita: una mamma insegna a contare alla figlioletta, una pallavolista fa un segno convenzionale con due dita\u201d alle compagne di squadra, due amiche alzano il pollice per fare l\u2019autostop. Le situazioni sono momenti di vita rubata, ma rappresentano anche i minuti che ogni donna pu\u00f2 donare alla ricerca. Perch\u00e9 \u201cogni minuto in pi\u00f9 aiuta la ricerca contro il tumore al seno della Fondazione Veronesi\u201d.<\/p><p>Lines sostiene il progetto \u201cPink is Good\u201d donando un minuto di ricerca per ogni pacco acquistato. E\u2019 sufficiente inserire il codice interno alle confezioni sul sito Lines.<\/p><p>Il film conclude con una scena di corale complicit\u00e0 che vede le protagoniste unirsi in un simpatico abbraccio accompagnato dal claim: \u201c<strong>Pink is Good. I tuoi minuti aiutano a vincere<\/strong>\u201d.<\/p><p>Sotto la direzione creativa di Piero Reinerio, hanno lavorato al progetto l\u2019art Monica Barbalonga e la copy Chiara Demichelis. Regia: Luca e Marcello Lucini. Casa di produzione: Little Bull. Pianifica Media Italia.<\/p>\r\n\r\n<ul class=\"is-layout-flex wp-block-gallery-1 wp-block-gallery columns-1 is-cropped\">\r\n<li class=\"blocks-gallery-item\">\n  <figure>\n  <a href=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/158579-01_1425643379719-938b86-original-1425897173.jpg\">\n    <img decoding=\"async\" src=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/158579-01_1425643379719-938b86-original-1425897173.jpg\" \n        alt=\"\" \n      data-link=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/158579-01_1425643379719-938b86-original-1425897173.jpg\" \n      class=\"td-modal-image\"\/>\n  <\/a>\n  <\/figure>\n <\/li><li class=\"blocks-gallery-item\">\n <figure>\n  <a href=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/158580-02_1425643390592-6c9bb8-original-1425897173.jpg\">\n    <img decoding=\"async\" src=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/158580-02_1425643390592-6c9bb8-original-1425897173.jpg\" \n        alt=\"\" \n      data-link=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/158580-02_1425643390592-6c9bb8-original-1425897173.jpg\" \n      class=\"td-modal-image\"\/>\n  <\/a>\n  <\/figure>\n <\/li><li class=\"blocks-gallery-item\">\n <figure>\n  <a href=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/158582-03_1425643712795-a13b79-original-1425897174.jpg\">\n    <img decoding=\"async\" src=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/158582-03_1425643712795-a13b79-original-1425897174.jpg\" \n        alt=\"\" \n      data-link=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/158582-03_1425643712795-a13b79-original-1425897174.jpg\" \n      class=\"td-modal-image\"\/>\n  <\/a>\n  <\/figure>\n <\/li><li class=\"blocks-gallery-item\">\n <figure>\n  <a href=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/158581-04_1425643724916-b01900-original-1425897173.jpg\">\n    <img decoding=\"async\" src=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/158581-04_1425643724916-b01900-original-1425897173.jpg\" \n        alt=\"\" \n      data-link=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/158581-04_1425643724916-b01900-original-1425897173.jpg\" \n      class=\"td-modal-image\"\/>\n  <\/a>\n  <\/figure>\n <\/li><\/ul>\r\n\r\n\n<figure class=\"wp-block-embed-youtube wp-block-embed is-type-video is-provider-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" width=\"696\" height=\"392\" src=\"https:\/\/www.youtube.com\/embed\/2ltbKH7O2eM?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe>\n<\/div>\n<\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Lines, da sempre attenta ai bisogni femminili, oggi si impegna in prima persona per il benessere delle donne, finanziando la ricerca contro il tumore al seno. Sulle note di una musica fresca e femminile, le protagoniste indicano dei numeri con le dita: una mamma insegna a contare alla figlioletta, una pallavolista fa un segno convenzionale [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":1651,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false},"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.2.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>LINES PER PINK IS GOOD - SOGGETTO: &quot;MINUTI DA&quot; - AT News Room<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/newsroom.armandotesta.it\/it\/lines-per-pink-is-good-soggetto-minuti-da\/\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"LINES PER PINK IS GOOD - SOGGETTO: &quot;MINUTI DA&quot; - AT News Room\" \/>\n<meta name=\"twitter:description\" content=\"Lines, da sempre attenta ai bisogni femminili, oggi si impegna in prima persona per il benessere delle donne, finanziando la ricerca contro il tumore al seno. Sulle note di una musica fresca e femminile, le protagoniste indicano dei numeri con le dita: una mamma insegna a contare alla figlioletta, una pallavolista fa un segno convenzionale [&hellip;]\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2019\/03\/158579-01_1425643379719-938b86-original-1425897173.jpg\" \/>\n<meta name=\"twitter:creator\" content=\"@ArmandoTestaSpA\" \/>\n<meta name=\"twitter:site\" content=\"@ArmandoTestaSpA\" \/>\n<meta name=\"twitter:label1\" content=\"Scritto da\" \/>\n\t<meta name=\"twitter:data1\" content=\"Andrea Vincenzi\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tempo di lettura stimato\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minuto\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/newsroom.armandotesta.it\/it\/lines-per-pink-is-good-soggetto-minuti-da\/\",\"url\":\"https:\/\/newsroom.armandotesta.it\/it\/lines-per-pink-is-good-soggetto-minuti-da\/\",\"name\":\"LINES PER PINK IS GOOD - SOGGETTO: \\\"MINUTI DA\\\" - AT News Room\",\"isPartOf\":{\"@id\":\"https:\/\/newsroom.armandotesta.it\/it\/#website\"},\"datePublished\":\"2015-03-09T10:59:10+00:00\",\"dateModified\":\"2019-03-14T11:30:27+00:00\",\"author\":{\"@id\":\"https:\/\/newsroom.armandotesta.it\/it\/#\/schema\/person\/097102a7d9da7e918db236bada3a1c5a\"},\"breadcrumb\":{\"@id\":\"https:\/\/newsroom.armandotesta.it\/it\/lines-per-pink-is-good-soggetto-minuti-da\/#breadcrumb\"},\"inLanguage\":\"it-IT\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/newsroom.armandotesta.it\/it\/lines-per-pink-is-good-soggetto-minuti-da\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/newsroom.armandotesta.it\/it\/lines-per-pink-is-good-soggetto-minuti-da\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/newsroom.armandotesta.it\/it\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"LINES PER PINK IS GOOD &#8211; SOGGETTO: &#8220;MINUTI DA&#8221;\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/newsroom.armandotesta.it\/it\/#website\",\"url\":\"https:\/\/newsroom.armandotesta.it\/it\/\",\"name\":\"AT News Room\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/newsroom.armandotesta.it\/it\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"it-IT\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/newsroom.armandotesta.it\/it\/#\/schema\/person\/097102a7d9da7e918db236bada3a1c5a\",\"name\":\"Andrea Vincenzi\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"it-IT\",\"@id\":\"https:\/\/newsroom.armandotesta.it\/it\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/314572425b98ddd7b713352e3f07cfca?s=96&d=blank&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/314572425b98ddd7b713352e3f07cfca?s=96&d=blank&r=g\",\"caption\":\"Andrea Vincenzi\"},\"sameAs\":[\"https:\/\/twitter.com\/ArmandoTestaSpA\"],\"url\":\"https:\/\/newsroom.armandotesta.it\/it\/author\/avincenzi\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"LINES PER PINK IS GOOD - SOGGETTO: \"MINUTI DA\" - AT News Room","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/newsroom.armandotesta.it\/it\/lines-per-pink-is-good-soggetto-minuti-da\/","twitter_card":"summary_large_image","twitter_title":"LINES PER PINK IS GOOD - SOGGETTO: \"MINUTI DA\" - AT News Room","twitter_description":"Lines, da sempre attenta ai bisogni femminili, oggi si impegna in prima persona per il benessere delle donne, finanziando la ricerca contro il tumore al seno. 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