{"id":4549,"date":"2020-09-02T15:00:58","date_gmt":"2020-09-02T13:00:58","guid":{"rendered":"https:\/\/newsroom.armandotesta.it\/?p=4549"},"modified":"2020-09-03T18:54:48","modified_gmt":"2020-09-03T16:54:48","slug":"con-lines-specialist-via-il-maglione-con-il-nuovo-spot-di-armando-testa","status":"publish","type":"post","link":"https:\/\/newsroom.armandotesta.it\/it\/con-lines-specialist-via-il-maglione-con-il-nuovo-spot-di-armando-testa\/","title":{"rendered":"CON LINES SPECIALIST VIA IL MAGLIONE CON IL NUOVO SPOT DI ARMANDO TESTA"},"content":{"rendered":"\n<p>Lines Specialist torna in comunicazione con una nuova campagna TV e web firmata Armando Testa.&nbsp;<\/p>\n\n\n\n<p>Donne di tutte le et\u00e0 hanno perdite di urina e con Lines Specialist possono liberarsi dal disagio fisico e mentale che le porta ad indossare vestiti che coprano i fianchi per sentirsi pi\u00f9 sicure.<\/p>\n\n\n\n<p>Il film \u00e8 siglato dal gesto liberatorio della protagonista all\u2019inizio e poi da altre donne di tutte le et\u00e0 che, in contesti sociali diversi come la palestra e un ristorante, si tolgono un maglione rosa lanciandolo in aria sorridenti e finalmente libere di essere s\u00e9 stesse, anche con abiti attillati.&nbsp;<\/p>\n\n\n\n<p>Una demo in 3D ci mostra la tecnologia innovativa che all\u2019interno dell\u2019assorbente trasforma il liquido in gel. Grazie alla sua sottigliezza l\u2019unica cosa che si sente \u00e8 la protezione.&nbsp;<\/p>\n\n\n\n<p>Il gesto simbolo chiude il film con la coralit\u00e0 di tutte le donne che si liberano&nbsp;insieme&nbsp;dal maglione rosa.&nbsp;Lines Specialist, protezione sottile.<\/p>\n\n\n\n<p>Credits<\/p>\n\n\n\n<p>Team Marketing Fater \u2013 Lines<\/p>\n\n\n\n<p>\u2022 General Manager: Antonio Fazzari<\/p>\n\n\n\n<p>\u2022 Associate Marketing Manager: Ione Volpe<\/p>\n\n\n\n<p>\u2022 Marketing Manager: Lina Dalberto&nbsp;<\/p>\n\n\n\n<p>\u2022 Brand Manager: Filippo Perrone, Marina Morassi<\/p>\n\n\n\n<p>Team Agenzia Armando Testa<\/p>\n\n\n\n<p>\u2022 Direttori creativi: Georgia Ferraro, Nicola Cellemme<\/p>\n\n\n\n<p>\u2022 Creative Team: Monica Barbalonga, Mariarosa Galleano, Francesca Palazzo<\/p>\n\n\n\n<p>Casa di produzione: Think Cattleya, Little Bull Studios<\/p>\n\n\n\n<p>Centro Media: Media Italia<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"576\" src=\"https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/09\/LS-frame-2-1024x576.jpeg\" alt=\"\" class=\"wp-image-4551\" srcset=\"https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/09\/LS-frame-2-1024x576.jpeg 1024w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/09\/LS-frame-2-800x450.jpeg 800w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/09\/LS-frame-2-768x432.jpeg 768w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/09\/LS-frame-2-696x392.jpeg 696w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/09\/LS-frame-2-1068x601.jpeg 1068w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/09\/LS-frame-2-747x420.jpeg 747w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/09\/LS-frame-2.jpeg 1920w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/09\/LS-frame-2-1320x743.jpeg 1320w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"576\" src=\"https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/09\/LS-frame-3-1024x576.jpeg\" alt=\"\" class=\"wp-image-4552\" srcset=\"https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/09\/LS-frame-3-1024x576.jpeg 1024w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/09\/LS-frame-3-800x450.jpeg 800w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/09\/LS-frame-3-768x432.jpeg 768w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/09\/LS-frame-3-696x392.jpeg 696w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/09\/LS-frame-3-1068x601.jpeg 1068w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/09\/LS-frame-3-747x420.jpeg 747w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/09\/LS-frame-3.jpeg 1920w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/09\/LS-frame-3-1320x743.jpeg 1320w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"576\" src=\"https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/09\/LS-frame-1-1-1024x576.jpeg\" alt=\"\" class=\"wp-image-4554\" srcset=\"https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/09\/LS-frame-1-1-1024x576.jpeg 1024w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/09\/LS-frame-1-1-800x450.jpeg 800w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/09\/LS-frame-1-1-768x432.jpeg 768w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/09\/LS-frame-1-1-696x392.jpeg 696w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/09\/LS-frame-1-1-1068x601.jpeg 1068w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/09\/LS-frame-1-1-747x420.jpeg 747w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/09\/LS-frame-1-1.jpeg 1920w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/09\/LS-frame-1-1-1320x743.jpeg 1320w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"576\" src=\"https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/09\/LS-frame-4-1024x576.jpeg\" alt=\"\" class=\"wp-image-4553\" srcset=\"https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/09\/LS-frame-4-1024x576.jpeg 1024w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/09\/LS-frame-4-800x450.jpeg 800w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/09\/LS-frame-4-768x432.jpeg 768w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/09\/LS-frame-4-696x392.jpeg 696w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/09\/LS-frame-4-1068x601.jpeg 1068w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/09\/LS-frame-4-747x420.jpeg 747w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/09\/LS-frame-4.jpeg 1920w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/09\/LS-frame-4-1320x743.jpeg 1320w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-embed-youtube wp-block-embed is-type-video is-provider-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" width=\"696\" height=\"392\" src=\"https:\/\/www.youtube.com\/embed\/OAr5gbHmEn8?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Lines Specialist torna in comunicazione con una nuova campagna TV e web firmata Armando Testa.&nbsp; Donne di tutte le et\u00e0 hanno perdite di urina e con Lines Specialist possono liberarsi dal disagio fisico e mentale che le porta ad indossare vestiti che coprano i fianchi per sentirsi pi\u00f9 sicure. Il film \u00e8 siglato dal gesto [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":4553,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false},"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.2.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>CON LINES SPECIALIST VIA IL MAGLIONE CON IL NUOVO SPOT DI ARMANDO TESTA - AT News Room<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/newsroom.armandotesta.it\/it\/con-lines-specialist-via-il-maglione-con-il-nuovo-spot-di-armando-testa\/\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"CON LINES SPECIALIST VIA IL MAGLIONE CON IL NUOVO SPOT DI ARMANDO TESTA - AT News Room\" \/>\n<meta name=\"twitter:description\" content=\"Lines Specialist torna in comunicazione con una nuova campagna TV e web firmata Armando Testa.&nbsp; Donne di tutte le et\u00e0 hanno perdite di urina e con Lines Specialist possono liberarsi dal disagio fisico e mentale che le porta ad indossare vestiti che coprano i fianchi per sentirsi pi\u00f9 sicure. 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