{"id":4621,"date":"2020-10-08T17:41:57","date_gmt":"2020-10-08T15:41:57","guid":{"rendered":"https:\/\/newsroom.armandotesta.it\/?p=4621"},"modified":"2020-10-08T17:42:02","modified_gmt":"2020-10-08T15:42:02","slug":"casa-modena-torna-in-tv-e-mette-in-tavola-il-gusto-di-gran-tenerone-e-del-gruppo-armando-testa","status":"publish","type":"post","link":"https:\/\/newsroom.armandotesta.it\/it\/casa-modena-torna-in-tv-e-mette-in-tavola-il-gusto-di-gran-tenerone-e-del-gruppo-armando-testa\/","title":{"rendered":"CASA MODENA TORNA IN TV E METTE IN TAVOLA IL GUSTO DI GRAN TENERONE E DEL GRUPPO ARMANDO TESTA"},"content":{"rendered":"\n<p>Il nuovo spot, on air su tutte le reti nazionali in formato 30\u2019\u2019, 20\u2019\u2019 e 15\u2019\u2019, presenta il nuovo prosciutto cotto di gran qualit\u00e0&nbsp;dei Maestri nei Salumi, caratterizzato dal gusto intenso e dalla scioglievolezza, frutto del rispetto dei naturali ritmi della tradizione.&nbsp;<\/p>\n\n\n\n<p>Il film, ideato dal Gruppo Armando Testa e girato con FilmGood, racconta come nasce Gran Tenerone a un bambino e d\u00e0&nbsp;proprio al piccolo il merito del nome.&nbsp;<\/p>\n\n\n\n<p>L\u2019idea del film \u00e8 quella di mettere in risalto il valore del prodotto, la tenerezza, dandogli una connotazione emozionale oltre che salutare.&nbsp;<\/p>\n\n\n\n<p>Inoltre con questo film viene rafforzato il format del casale, gi\u00e0&nbsp;utilizzato nei film precedenti.&nbsp;<\/p>\n\n\n\n<p>I vari tagli sono pensati per tv lineare, video on demand e preroll web.<\/p>\n\n\n\n<p>Credits:<\/p>\n\n\n\n<p>Agenzia: Gruppo Armando Testa<\/p>\n\n\n\n<p>Direzione Creativa: Dario Anania<\/p>\n\n\n\n<p>Team Creativo: Serena Maggioni, Tommaso Porzano, Alice Franco<\/p>\n\n\n\n<p>Casa di Produzione: FilmGood<\/p>\n\n\n\n<p>Regia: Luca Lucini<\/p>\n\n\n\n<ul class=\"is-layout-flex wp-block-gallery-1 wp-block-gallery columns-3 is-cropped\"><li class=\"blocks-gallery-item\"><figure><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"576\" src=\"https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/10\/GRAN_TENERONE_1-1024x576.jpg\" alt=\"\" data-id=\"4622\" data-link=\"https:\/\/newsroom.armandotesta.it\/it\/?attachment_id=4622\" class=\"wp-image-4622\" srcset=\"https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/10\/GRAN_TENERONE_1-1024x576.jpg 1024w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/10\/GRAN_TENERONE_1-800x450.jpg 800w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/10\/GRAN_TENERONE_1-768x432.jpg 768w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/10\/GRAN_TENERONE_1-696x392.jpg 696w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/10\/GRAN_TENERONE_1-1068x601.jpg 1068w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/10\/GRAN_TENERONE_1-747x420.jpg 747w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/10\/GRAN_TENERONE_1.jpg 1920w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/10\/GRAN_TENERONE_1-1320x743.jpg 1320w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"576\" src=\"https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/10\/GRAN_TENERONE_2-1024x576.jpg\" alt=\"\" data-id=\"4623\" data-link=\"https:\/\/newsroom.armandotesta.it\/it\/?attachment_id=4623\" class=\"wp-image-4623\" srcset=\"https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/10\/GRAN_TENERONE_2-1024x576.jpg 1024w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/10\/GRAN_TENERONE_2-800x450.jpg 800w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/10\/GRAN_TENERONE_2-768x432.jpg 768w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/10\/GRAN_TENERONE_2-696x392.jpg 696w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/10\/GRAN_TENERONE_2-1068x601.jpg 1068w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/10\/GRAN_TENERONE_2-747x420.jpg 747w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/10\/GRAN_TENERONE_2.jpg 1920w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/10\/GRAN_TENERONE_2-1320x743.jpg 1320w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"576\" src=\"https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/10\/GRAN_TENERONE_3-1024x576.jpg\" alt=\"\" data-id=\"4624\" data-link=\"https:\/\/newsroom.armandotesta.it\/it\/?attachment_id=4624\" class=\"wp-image-4624\" srcset=\"https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/10\/GRAN_TENERONE_3-1024x576.jpg 1024w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/10\/GRAN_TENERONE_3-800x450.jpg 800w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/10\/GRAN_TENERONE_3-768x432.jpg 768w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/10\/GRAN_TENERONE_3-696x392.jpg 696w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/10\/GRAN_TENERONE_3-1068x601.jpg 1068w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/10\/GRAN_TENERONE_3-747x420.jpg 747w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/10\/GRAN_TENERONE_3.jpg 1920w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/10\/GRAN_TENERONE_3-1320x743.jpg 1320w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/li><\/ul>\n\n\n\n<figure class=\"wp-block-embed-youtube wp-block-embed is-type-video is-provider-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" width=\"696\" height=\"392\" src=\"https:\/\/www.youtube.com\/embed\/Upj0nrsSYF8?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Il nuovo spot, on air su tutte le reti nazionali in formato 30\u2019\u2019, 20\u2019\u2019 e 15\u2019\u2019, presenta il nuovo prosciutto cotto di gran qualit\u00e0&nbsp;dei Maestri nei Salumi, caratterizzato dal gusto intenso e dalla scioglievolezza, frutto del rispetto dei naturali ritmi della tradizione.&nbsp; Il film, ideato dal Gruppo Armando Testa e girato con FilmGood, racconta come [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":4623,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false},"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.2.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>CASA MODENA TORNA IN TV E METTE IN TAVOLA IL GUSTO DI GRAN TENERONE E DEL GRUPPO ARMANDO TESTA - AT News Room<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/newsroom.armandotesta.it\/it\/casa-modena-torna-in-tv-e-mette-in-tavola-il-gusto-di-gran-tenerone-e-del-gruppo-armando-testa\/\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"CASA MODENA TORNA IN TV E METTE IN TAVOLA IL GUSTO DI GRAN TENERONE E DEL GRUPPO ARMANDO TESTA - AT News Room\" \/>\n<meta name=\"twitter:description\" content=\"Il nuovo spot, on air su tutte le reti nazionali in formato 30\u2019\u2019, 20\u2019\u2019 e 15\u2019\u2019, presenta il nuovo prosciutto cotto di gran qualit\u00e0&nbsp;dei Maestri nei Salumi, caratterizzato dal gusto intenso e dalla scioglievolezza, frutto del rispetto dei naturali ritmi della tradizione.&nbsp; Il film, ideato dal Gruppo Armando Testa e girato con FilmGood, racconta come [&hellip;]\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/10\/GRAN_TENERONE_2.jpg\" \/>\n<meta name=\"twitter:creator\" content=\"@ArmandoTestaSpA\" \/>\n<meta name=\"twitter:site\" content=\"@ArmandoTestaSpA\" \/>\n<meta name=\"twitter:label1\" content=\"Scritto da\" \/>\n\t<meta name=\"twitter:data1\" content=\"Anna Piizzi\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tempo di lettura stimato\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minuto\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/newsroom.armandotesta.it\/it\/casa-modena-torna-in-tv-e-mette-in-tavola-il-gusto-di-gran-tenerone-e-del-gruppo-armando-testa\/\",\"url\":\"https:\/\/newsroom.armandotesta.it\/it\/casa-modena-torna-in-tv-e-mette-in-tavola-il-gusto-di-gran-tenerone-e-del-gruppo-armando-testa\/\",\"name\":\"CASA MODENA TORNA IN TV E METTE IN TAVOLA IL GUSTO DI GRAN TENERONE E DEL GRUPPO ARMANDO TESTA - AT News Room\",\"isPartOf\":{\"@id\":\"https:\/\/newsroom.armandotesta.it\/it\/#website\"},\"datePublished\":\"2020-10-08T15:41:57+00:00\",\"dateModified\":\"2020-10-08T15:42:02+00:00\",\"author\":{\"@id\":\"https:\/\/newsroom.armandotesta.it\/it\/#\/schema\/person\/5d4b22dee94ae271b95d488539ae4346\"},\"breadcrumb\":{\"@id\":\"https:\/\/newsroom.armandotesta.it\/it\/casa-modena-torna-in-tv-e-mette-in-tavola-il-gusto-di-gran-tenerone-e-del-gruppo-armando-testa\/#breadcrumb\"},\"inLanguage\":\"it-IT\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/newsroom.armandotesta.it\/it\/casa-modena-torna-in-tv-e-mette-in-tavola-il-gusto-di-gran-tenerone-e-del-gruppo-armando-testa\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/newsroom.armandotesta.it\/it\/casa-modena-torna-in-tv-e-mette-in-tavola-il-gusto-di-gran-tenerone-e-del-gruppo-armando-testa\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/newsroom.armandotesta.it\/it\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"CASA MODENA TORNA IN TV E METTE IN TAVOLA IL GUSTO DI GRAN TENERONE E DEL GRUPPO ARMANDO TESTA\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/newsroom.armandotesta.it\/it\/#website\",\"url\":\"https:\/\/newsroom.armandotesta.it\/it\/\",\"name\":\"AT News Room\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/newsroom.armandotesta.it\/it\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"it-IT\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/newsroom.armandotesta.it\/it\/#\/schema\/person\/5d4b22dee94ae271b95d488539ae4346\",\"name\":\"Anna Piizzi\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"it-IT\",\"@id\":\"https:\/\/newsroom.armandotesta.it\/it\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/4ed2db8b9426cdc2ce87794129f366e4?s=96&d=blank&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/4ed2db8b9426cdc2ce87794129f366e4?s=96&d=blank&r=g\",\"caption\":\"Anna Piizzi\"},\"url\":\"https:\/\/newsroom.armandotesta.it\/it\/author\/anna-piizzi\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"CASA MODENA TORNA IN TV E METTE IN TAVOLA IL GUSTO DI GRAN TENERONE E DEL GRUPPO ARMANDO TESTA - AT News Room","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/newsroom.armandotesta.it\/it\/casa-modena-torna-in-tv-e-mette-in-tavola-il-gusto-di-gran-tenerone-e-del-gruppo-armando-testa\/","twitter_card":"summary_large_image","twitter_title":"CASA MODENA TORNA IN TV E METTE IN TAVOLA IL GUSTO DI GRAN TENERONE E DEL GRUPPO ARMANDO TESTA - AT News Room","twitter_description":"Il nuovo spot, on air su tutte le reti nazionali in formato 30\u2019\u2019, 20\u2019\u2019 e 15\u2019\u2019, presenta il nuovo prosciutto cotto di gran qualit\u00e0&nbsp;dei Maestri nei Salumi, caratterizzato dal gusto intenso e dalla scioglievolezza, frutto del rispetto dei naturali ritmi della tradizione.&nbsp; Il film, ideato dal Gruppo Armando Testa e girato con FilmGood, racconta come [&hellip;]","twitter_image":"https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2020\/10\/GRAN_TENERONE_2.jpg","twitter_creator":"@ArmandoTestaSpA","twitter_site":"@ArmandoTestaSpA","twitter_misc":{"Scritto da":"Anna Piizzi","Tempo di lettura stimato":"1 minuto"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/newsroom.armandotesta.it\/it\/casa-modena-torna-in-tv-e-mette-in-tavola-il-gusto-di-gran-tenerone-e-del-gruppo-armando-testa\/","url":"https:\/\/newsroom.armandotesta.it\/it\/casa-modena-torna-in-tv-e-mette-in-tavola-il-gusto-di-gran-tenerone-e-del-gruppo-armando-testa\/","name":"CASA MODENA TORNA IN TV E METTE IN TAVOLA IL GUSTO DI GRAN TENERONE E DEL GRUPPO ARMANDO TESTA - AT News Room","isPartOf":{"@id":"https:\/\/newsroom.armandotesta.it\/it\/#website"},"datePublished":"2020-10-08T15:41:57+00:00","dateModified":"2020-10-08T15:42:02+00:00","author":{"@id":"https:\/\/newsroom.armandotesta.it\/it\/#\/schema\/person\/5d4b22dee94ae271b95d488539ae4346"},"breadcrumb":{"@id":"https:\/\/newsroom.armandotesta.it\/it\/casa-modena-torna-in-tv-e-mette-in-tavola-il-gusto-di-gran-tenerone-e-del-gruppo-armando-testa\/#breadcrumb"},"inLanguage":"it-IT","potentialAction":[{"@type":"ReadAction","target":["https:\/\/newsroom.armandotesta.it\/it\/casa-modena-torna-in-tv-e-mette-in-tavola-il-gusto-di-gran-tenerone-e-del-gruppo-armando-testa\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/newsroom.armandotesta.it\/it\/casa-modena-torna-in-tv-e-mette-in-tavola-il-gusto-di-gran-tenerone-e-del-gruppo-armando-testa\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/newsroom.armandotesta.it\/it\/"},{"@type":"ListItem","position":2,"name":"CASA MODENA TORNA IN TV E METTE IN TAVOLA IL GUSTO DI GRAN TENERONE E DEL GRUPPO ARMANDO TESTA"}]},{"@type":"WebSite","@id":"https:\/\/newsroom.armandotesta.it\/it\/#website","url":"https:\/\/newsroom.armandotesta.it\/it\/","name":"AT News Room","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/newsroom.armandotesta.it\/it\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"it-IT"},{"@type":"Person","@id":"https:\/\/newsroom.armandotesta.it\/it\/#\/schema\/person\/5d4b22dee94ae271b95d488539ae4346","name":"Anna Piizzi","image":{"@type":"ImageObject","inLanguage":"it-IT","@id":"https:\/\/newsroom.armandotesta.it\/it\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/4ed2db8b9426cdc2ce87794129f366e4?s=96&d=blank&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/4ed2db8b9426cdc2ce87794129f366e4?s=96&d=blank&r=g","caption":"Anna Piizzi"},"url":"https:\/\/newsroom.armandotesta.it\/it\/author\/anna-piizzi\/"}]}},"_links":{"self":[{"href":"https:\/\/newsroom.armandotesta.it\/it\/wp-json\/wp\/v2\/posts\/4621\/"}],"collection":[{"href":"https:\/\/newsroom.armandotesta.it\/it\/wp-json\/wp\/v2\/posts\/"}],"about":[{"href":"https:\/\/newsroom.armandotesta.it\/it\/wp-json\/wp\/v2\/types\/post\/"}],"author":[{"embeddable":true,"href":"https:\/\/newsroom.armandotesta.it\/it\/wp-json\/wp\/v2\/users\/5\/"}],"replies":[{"embeddable":true,"href":"https:\/\/newsroom.armandotesta.it\/it\/wp-json\/wp\/v2\/comments\/?post=4621"}],"version-history":[{"count":1,"href":"https:\/\/newsroom.armandotesta.it\/it\/wp-json\/wp\/v2\/posts\/4621\/revisions\/"}],"predecessor-version":[{"id":4625,"href":"https:\/\/newsroom.armandotesta.it\/it\/wp-json\/wp\/v2\/posts\/4621\/revisions\/4625\/"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/newsroom.armandotesta.it\/it\/wp-json\/wp\/v2\/media\/4623\/"}],"wp:attachment":[{"href":"https:\/\/newsroom.armandotesta.it\/it\/wp-json\/wp\/v2\/media\/?parent=4621"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/newsroom.armandotesta.it\/it\/wp-json\/wp\/v2\/tags\/?post=4621"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}