{"id":6238,"date":"2022-11-24T09:30:58","date_gmt":"2022-11-24T08:30:58","guid":{"rendered":"https:\/\/newsroom.armandotesta.it\/?p=6238"},"modified":"2022-11-24T10:03:06","modified_gmt":"2022-11-24T09:03:06","slug":"quando-il-mal-di-gola-diventa-pungente-tantum-verde-antisettico-in-pastiglie-firma-la-creativita-armando-testa","status":"publish","type":"post","link":"https:\/\/newsroom.armandotesta.it\/it\/quando-il-mal-di-gola-diventa-pungente-tantum-verde-antisettico-in-pastiglie-firma-la-creativita-armando-testa\/","title":{"rendered":"Quando il mal di gola diventa pungente\u2026 Tantum Verde antisettico in pastiglie. Firma la creativit\u00e0 Armando Testa."},"content":{"rendered":"\n<p>Il pizzicore alla gola, tipico del passaggio tra l\u2019autunno e l\u2019inverno, diventa spesso motivo di fastidio e timore. I primi sintomi mettono a repentaglio la serenit\u00e0 delle giornate spensierate in compagnia. \u00c8 qui che entra in campo il nuovo Tantum Verde Antisettico in pastiglie che pu\u00f2 combattere il mal di gola ed il suo fastidioso e pungente pizzicore, sciogliendo le preoccupazioni. L\u2019iconico simbolo di questi primi sintomi stagionali \u00e8 una&nbsp;<strong>sciarpa-cactus<\/strong>&nbsp;che mette in scena il mal di gola, quando diventa appunto&nbsp;<strong>pungente<\/strong>.&nbsp;<\/p>\n\n\n\n<p>La creativit\u00e0 firmata Armando Testa per Angelini Pharma, \u00e8 on air sulle principali emittenti televisive e in formato digital.&nbsp;<\/p>\n\n\n\n<p>Il film vede una famiglia al parco vivere una fredda giornata di fine autunno in cui il mal di gola del pap\u00e0 diventa motivo di allarme. La sciarpa con cui lui si protegge si trasforma, evocando l\u2019immagine di un cactus ricoperto di curiose spine. Prontamente la moglie suggerisce al protagonista una soluzione smart e pronta all\u2019uso: Tantum Verde Antisettico in pastiglie che agisce rapidamente anche fuori casa, consentendo a chi sente la gola pizzicare di riprendere la giornata in tutta serenit\u00e0. Una demo in 3D mostra l\u2019efficacia della pastiglia che, grazie alla sua azione antisettica, combatte il mal di gola donando rapido sollievo dal dolore. All\u2019uscita dalla demo, infatti, ritroviamo la famiglia che si gode il rientro verso casa: il pap\u00e0 \u00e8 sereno e la sciarpa \u00e8 finalmente priva delle irritanti spine viste in precedenza.&nbsp;<\/p>\n\n\n\n<p>Il film dai toni avvolgenti e rassicuranti si avvale della regia calda ed empatica di Federico Brugia, con la produzione di AT Studios.&nbsp;<\/p>\n\n\n\n<p><strong>Credits:<\/strong><\/p>\n\n\n\n<p>Executive Creative Director: Nicola Cellemme e Georgia Ferraro<\/p>\n\n\n\n<p>Creative Team: Mariacarmen Ranieri e Marcello Maiorana<\/p>\n\n\n\n<p>Servizio Clienti: Raffaele Reinerio e Chiara Bonet<\/p>\n\n\n\n<p>Casa di produzione: AT Studios&nbsp;<\/p>\n\n\n\n<p>Regia: Federico Brugia<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"436\" src=\"https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2022\/11\/TVA_KV-4-1024x436.jpg\" alt=\"\" class=\"wp-image-6239\" srcset=\"https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2022\/11\/TVA_KV-4-1024x436.jpg 1024w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2022\/11\/TVA_KV-4-800x341.jpg 800w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2022\/11\/TVA_KV-4-768x327.jpg 768w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2022\/11\/TVA_KV-4-696x297.jpg 696w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2022\/11\/TVA_KV-4-1068x455.jpg 1068w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2022\/11\/TVA_KV-4-986x420.jpg 986w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2022\/11\/TVA_KV-4-1920x818.jpg 1920w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2022\/11\/TVA_KV-4-1320x562.jpg 1320w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"436\" src=\"https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2022\/11\/TVA_KV-2-1024x436.jpg\" alt=\"\" class=\"wp-image-6240\" srcset=\"https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2022\/11\/TVA_KV-2-1024x436.jpg 1024w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2022\/11\/TVA_KV-2-800x340.jpg 800w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2022\/11\/TVA_KV-2-768x327.jpg 768w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2022\/11\/TVA_KV-2-696x296.jpg 696w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2022\/11\/TVA_KV-2-1068x454.jpg 1068w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2022\/11\/TVA_KV-2-987x420.jpg 987w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2022\/11\/TVA_KV-2-1920x817.jpg 1920w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2022\/11\/TVA_KV-2-1320x562.jpg 1320w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"437\" src=\"https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2022\/11\/TVA_KV-1-1024x437.jpg\" alt=\"\" class=\"wp-image-6241\" srcset=\"https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2022\/11\/TVA_KV-1-1024x437.jpg 1024w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2022\/11\/TVA_KV-1-800x342.jpg 800w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2022\/11\/TVA_KV-1-768x328.jpg 768w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2022\/11\/TVA_KV-1-696x297.jpg 696w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2022\/11\/TVA_KV-1-1068x456.jpg 1068w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2022\/11\/TVA_KV-1-984x420.jpg 984w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2022\/11\/TVA_KV-1-1920x820.jpg 1920w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2022\/11\/TVA_KV-1-1320x564.jpg 1320w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"435\" src=\"https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2022\/11\/TVA_KV-3-1024x435.jpg\" alt=\"\" class=\"wp-image-6242\" srcset=\"https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2022\/11\/TVA_KV-3-1024x435.jpg 1024w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2022\/11\/TVA_KV-3-800x340.jpg 800w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2022\/11\/TVA_KV-3-768x327.jpg 768w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2022\/11\/TVA_KV-3-696x296.jpg 696w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2022\/11\/TVA_KV-3-1068x454.jpg 1068w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2022\/11\/TVA_KV-3-988x420.jpg 988w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2022\/11\/TVA_KV-3-1920x817.jpg 1920w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2022\/11\/TVA_KV-3-1320x561.jpg 1320w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-embed-youtube wp-block-embed is-type-video is-provider-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" width=\"696\" height=\"392\" src=\"https:\/\/www.youtube.com\/embed\/witEJ0mAIAg?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen title=\"Tantum Verde Antisettico - Cactus\"><\/iframe>\n<\/div><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Il pizzicore alla gola, tipico del passaggio tra l\u2019autunno e l\u2019inverno, diventa spesso motivo di fastidio e timore. I primi sintomi mettono a repentaglio la serenit\u00e0 delle giornate spensierate in compagnia. \u00c8 qui che entra in campo il nuovo Tantum Verde Antisettico in pastiglie che pu\u00f2 combattere il mal di gola ed il suo fastidioso [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":6240,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false},"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.2.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Quando il mal di gola diventa pungente\u2026 Tantum Verde antisettico in pastiglie. 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