{"id":6952,"date":"2024-01-09T12:40:02","date_gmt":"2024-01-09T11:40:02","guid":{"rendered":"https:\/\/newsroom.armandotesta.it\/?p=6952"},"modified":"2024-01-09T12:40:07","modified_gmt":"2024-01-09T11:40:07","slug":"lavazza-e-armando-testa-more-than-us","status":"publish","type":"post","link":"https:\/\/newsroom.armandotesta.it\/it\/lavazza-e-armando-testa-more-than-us\/","title":{"rendered":"Lavazza e Armando Testa, More Than Us!"},"content":{"rendered":"\n<p>\u201cMore than Us\u201d \u00e8 il titolo del Calendario Lavazza 2024, firmato da tre giovani fotografi africani, Thandiwe Muriu, Daniel Obasi e Aart Verrips e con la direzione creativa dell\u2019agenzia Armando Testa.<\/p>\n\n\n\n<p>Dopo la presentazione ufficiale del Calendario \u201cMore than Us\u201d a BASE Milano, seguiranno, sempre in collaborazione con Armando Testa, una serie di iniziative.&nbsp;<\/p>\n\n\n\n<p>Un murales di forte impatto visivo a Milano, in Piazza XXIV Maggio.&nbsp;Una campagna e varie attivit\u00e0 social per scoprire il progetto e la landing page dedicata sul sito Lavazza.&nbsp;Una domination su WeTransfer con le foto pi\u00f9 rappresentative del Calendario e una sulla piattaforma digitale del New York Times.<\/p>\n\n\n\n<p>Un abbigliaggio dello storico Ristorante San Tommaso 10 di Torino e dei Flagship Store Lavazza di Milano e Londra.<\/p>\n\n\n\n<p>All\u2019ideazione, allo sviluppo e alla realizzazione hanno lavorato per Armando Testa:&nbsp;<\/p>\n\n\n\n<p>Michele Mariani, Direttore Creativo Esecutivo<\/p>\n\n\n\n<p>Federico Bonenti e Andrea Lantelme, Direttori Creativi<\/p>\n\n\n\n<p>Michela Repellino, Graphic Designer<\/p>\n\n\n\n<p>Antonella Raso, Copywriter<\/p>\n\n\n\n<p>Per le attivit\u00e0 social e la creativit\u00e0 della landing page dedicata:<\/p>\n\n\n\n<p>Gabriella De Stefano e Paolo Fenoglio Direttori Creativi<\/p>\n\n\n\n<p>Team Account e Project Management: Gina Graci, Francesca Romaldo,\u00a0Federica Cartocci.<\/p>\n\n\n\n<figure class=\"is-layout-flex wp-block-gallery-1 wp-block-gallery has-nested-images columns-default is-cropped\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"582\" data-id=\"6953\"  src=\"https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2024\/01\/Murales-1024x582.jpg\" alt=\"\" class=\"wp-image-6953\" srcset=\"https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2024\/01\/Murales-1024x582.jpg 1024w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2024\/01\/Murales-800x454.jpg 800w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2024\/01\/Murales-768x436.jpg 768w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2024\/01\/Murales-1536x872.jpg 1536w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2024\/01\/Murales-2048x1163.jpg 2048w, https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2024\/01\/Murales-696x395.jpg 696w, 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\/><\/figure>\n<\/figure>\n","protected":false},"excerpt":{"rendered":"<p>\u201cMore than Us\u201d \u00e8 il titolo del Calendario Lavazza 2024, firmato da tre giovani fotografi africani, Thandiwe Muriu, Daniel Obasi e Aart Verrips e con la direzione creativa dell\u2019agenzia Armando Testa. Dopo la presentazione ufficiale del Calendario \u201cMore than Us\u201d a BASE Milano, seguiranno, sempre in collaborazione con Armando Testa, una serie di iniziative.&nbsp; Un [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":6953,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false},"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.2.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Lavazza e Armando Testa, More Than Us! - AT News Room<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/newsroom.armandotesta.it\/it\/lavazza-e-armando-testa-more-than-us\/\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"Lavazza e Armando Testa, More Than Us! - AT News Room\" \/>\n<meta name=\"twitter:description\" content=\"\u201cMore than Us\u201d \u00e8 il titolo del Calendario Lavazza 2024, firmato da tre giovani fotografi africani, Thandiwe Muriu, Daniel Obasi e Aart Verrips e con la direzione creativa dell\u2019agenzia Armando Testa. 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