{"id":749,"date":"2019-02-18T12:00:00","date_gmt":"2019-02-18T11:00:00","guid":{"rendered":"https:\/\/newsroom.armandotesta.it\/\/2019\/02\/18\/ta-ta-ta-ta-lines-e-armando-testa-annunciano-lunione-asciutto-e-cotone-2\/"},"modified":"2019-03-14T12:23:17","modified_gmt":"2019-03-14T11:23:17","slug":"ta-ta-ta-ta-lines-e-armando-testa-annunciano-lunione-asciutto-e-cotone","status":"publish","type":"post","link":"https:\/\/newsroom.armandotesta.it\/it\/ta-ta-ta-ta-lines-e-armando-testa-annunciano-lunione-asciutto-e-cotone\/","title":{"rendered":"TA TA TA TA\u2026 LINES E ARMANDO TESTA ANNUNCIANO L\u2019UNIONE ASCIUTTO E COTONE!"},"content":{"rendered":"    <p>Da domenica 17 febbraio \u00e8 in onda sulle principali emittenti televisive, seguita poi su web e social con bumper multisoggetto, Instagram Stories e post Facebook, la campagna di lancio del nuovo Lines Cotone ideata da Armando Testa.  <\/p><p>Con l\u2019aiuto di mega proiezioni in 3D, lo spot tv 30\u201d richiama lo spettacolare evento di presentazione della grande innovazione tecnologica in una prestigiosa location semibuia piena di spettatrici. <\/p><p>La scena si apre con l\u2019emozionante apparizione su un gigantesco sfondo blu dei due protagonisti dell\u2019evento: un fiore di cotone bianco, luminoso e il logo Lines. In contemporanea sull\u2019elegante palco semicircolare una giovane presentatrice, raffinata e simpatica, appare illuminata da un colpo di luce canticchiando un \u201cTa ta ta ta \u2026 ta ta ta ta\u201d che richiama la marcia nuziale. Annuncia l\u2019orgoglio Lines nel celebrare l\u2019unione tra il cotone e l\u2019asciutto con in mano un bouquet interamente composto da delicati fiori di cotone avvolto da un\u2019elegante scritta \u201casciutto\u201d. Poi presenta il nuovo pack di assorbenti e \u201c immersa\u201d magicamente nella bellezza naturale di campi di cotone dai quali salgono fiori bianchi spiega l\u2019origine del filtrante 100% cotone che avvolge la grande tecnologia assorbente Lines. <\/p><p>Una linea completa di assorbenti, proteggislip e tamponi non a caso approvati dai ginecologi Aogoi. \u201cLines Cotone, asciutto e cotone uniti per la pelle&#8221;.<\/p><p><b> <\/b><\/p><p>Team Marketing Fater: Fabio Ruzzi, Carlo Miotto, Marina Morassi<\/p><p>Direzione creativa: Piero Reinerio<\/p><p>Team creativo: Piero Reinerio, Laura Pelissero, Francesca Palazzo<\/p><p>Direzione Clienti: Piero Reinerio, Cristina Omenetto<\/p><p>Casa di produzione: Little Bull<\/p><p>Regia: Pierluca De Carlo<\/p><p>3D: Band<\/p><p>Direttore della Fotografia : Thierry Pouget<\/p><p>Musica: Mauro Tabasso \u2013 Laboratorio del Suono (Sermig)<\/p><p>Pianificazione: Media Italia<\/p>\r\n\r\n<ul class=\"is-layout-flex wp-block-gallery-1 wp-block-gallery columns-1 is-cropped\">\r\n<li class=\"blocks-gallery-item\">\n  <figure>\n  <a href=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/304278-1-56498b-original-1550575102.jpg\">\n   <img decoding=\"async\" src=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/304278-1-56498b-original-1550575102.jpg\" \n       alt=\"\" \n      data-link=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/304278-1-56498b-original-1550575102.jpg\" \n     class=\"td-modal-image\"\/>\n  <\/a>\n  <\/figure>\n <\/li><\/ul>\r\n\r\n\n<figure class=\"wp-block-embed-youtube wp-block-embed is-type-video is-provider-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" width=\"696\" height=\"392\" src=\"https:\/\/www.youtube.com\/embed\/TNyDJ7cxlBQ?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe>\n<\/div>\n<\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Da domenica 17 febbraio \u00e8 in onda sulle principali emittenti televisive, seguita poi su web e social con bumper multisoggetto, Instagram Stories e post Facebook, la campagna di lancio del nuovo Lines Cotone ideata da Armando Testa.<\/p>\n","protected":false},"author":2,"featured_media":750,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false},"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.2.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>TA TA TA TA\u2026 LINES E ARMANDO TESTA ANNUNCIANO L\u2019UNIONE ASCIUTTO E COTONE! - AT News Room<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/newsroom.armandotesta.it\/it\/ta-ta-ta-ta-lines-e-armando-testa-annunciano-lunione-asciutto-e-cotone\/\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"TA TA TA TA\u2026 LINES E ARMANDO TESTA ANNUNCIANO L\u2019UNIONE ASCIUTTO E COTONE! - AT News Room\" \/>\n<meta name=\"twitter:description\" content=\"Da domenica 17 febbraio \u00e8 in onda sulle principali emittenti televisive, seguita poi su web e social con bumper multisoggetto, Instagram Stories e post Facebook, la campagna di lancio del nuovo Lines Cotone ideata da Armando Testa.\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2019\/03\/304277-2-df599a-original-1550575101.jpg\" \/>\n<meta name=\"twitter:creator\" content=\"@ArmandoTestaSpA\" \/>\n<meta name=\"twitter:site\" content=\"@ArmandoTestaSpA\" \/>\n<meta name=\"twitter:label1\" content=\"Scritto da\" \/>\n\t<meta name=\"twitter:data1\" content=\"Andrea Vincenzi\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tempo di lettura stimato\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minuto\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/newsroom.armandotesta.it\/it\/ta-ta-ta-ta-lines-e-armando-testa-annunciano-lunione-asciutto-e-cotone\/\",\"url\":\"https:\/\/newsroom.armandotesta.it\/it\/ta-ta-ta-ta-lines-e-armando-testa-annunciano-lunione-asciutto-e-cotone\/\",\"name\":\"TA TA TA TA\u2026 LINES E ARMANDO TESTA ANNUNCIANO L\u2019UNIONE ASCIUTTO E COTONE! 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