{"id":882,"date":"2017-08-30T12:00:00","date_gmt":"2017-08-30T10:00:00","guid":{"rendered":"https:\/\/newsroom.armandotesta.it\/\/2017\/08\/30\/fater-lines-specialist-30-sogg-real-testimonial-antonietta\/"},"modified":"2019-03-14T12:25:35","modified_gmt":"2019-03-14T11:25:35","slug":"fater-lines-specialist-30-sogg-real-testimonial-antonietta","status":"publish","type":"post","link":"https:\/\/newsroom.armandotesta.it\/it\/fater-lines-specialist-30-sogg-real-testimonial-antonietta\/","title":{"rendered":"FATER &#8211; LINES SPECIALIST 30\u201d &#8211; SOGG. \u201cREAL TESTIMONIAL \u2013 ANTONIETTA\u201d"},"content":{"rendered":"<p>Lines Specialist, l\u2019innovativa linea di protezioni per l\u2019incontinenza che nasce dalla grande esperienza Lines nell\u2019assorbenza, \u00e8 tornato in comunicazione con un nuovo spot ideato <strong>dall\u2019agenzia Armando Testa<\/strong>.<\/p>  <p>A introdurci le qualit\u00e0 del prodotto \u00e8 una bella donna sui 50 anni che, su consiglio di un\u2019amica, decide di provarlo. Dei flashback la mostrano prima al supermercato davanti ai lineari mentre sceglie il Lines Specialist pi\u00f9 giusto per lei e poi a casa mentre guarda perplessa la sottigliezza di un assorbente e si chiede se assorbir\u00e0. Visto il rischio di \u201cincidenti\u201d imbarazzanti lo mette alla prova versando un bicchiere d\u2019acqua. Il liquido scompare e l\u2019assorbente rimane asciutto. La prova ha tolto ogni dubbio!<\/p>  <p>Ma la qualit\u00e0 del prodotto non \u00e8 solo l\u2019assorbenza. E lei lo sottolinea con evidente soddisfazione: \u201ccon Lines Specialist l\u2019odore sparisce!\u201d. Una demo mostra la doppia tecnologia controlla odore che blocca l\u2019odore e lo neutralizza.<\/p>  <p>La protagonista visibilmente soddisfatta della sua scelta conclude convinta: \u201c\u00e8 sottile, ma quanto assorbe!!\u201d.<\/p>  <p>Chiude lo spot un invito alla prova gratuita di Lines Specialist mentre le immagini ci mostrano alcuni prodotti della linea.<\/p>  <p>Sotto la direzione creativa di Piero Reinerio, hanno lavorato al progetto l\u2019art Monica Barbalonga e la copy Mariarosa Galleano. Regia: Marcello Lucini. Casa di produzione: Little Bull. Pianifica Media Italia.<\/p>\r\n\r\n<ul class=\"is-layout-flex wp-block-gallery-1 wp-block-gallery columns-1 is-cropped\">\r\n<li class=\"blocks-gallery-item\">\n   <figure>\n  <a href=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/257236-2-8f0cf9-original-1504183723.jpg\">\n   <img decoding=\"async\" src=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/257236-2-8f0cf9-original-1504183723.jpg\" \n       alt=\"\" \n      data-link=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/257236-2-8f0cf9-original-1504183723.jpg\" \n     class=\"td-modal-image\"\/>\n  <\/a>\n  <\/figure>\n <\/li><li class=\"blocks-gallery-item\">\n <figure>\n  <a href=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/257239-1-b7ea69-original-1504183948.jpg\">\n   <img decoding=\"async\" src=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/257239-1-b7ea69-original-1504183948.jpg\" \n       alt=\"\" \n      data-link=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/257239-1-b7ea69-original-1504183948.jpg\" \n     class=\"td-modal-image\"\/>\n  <\/a>\n  <\/figure>\n <\/li><\/ul>\r\n\r\n\n<figure class=\"wp-block-embed-youtube wp-block-embed is-type-video is-provider-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" width=\"696\" height=\"392\" src=\"https:\/\/www.youtube.com\/embed\/K0TC7pAhmdE?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe>\n<\/div>\n<\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Lines Specialist, l\u2019innovativa linea di protezioni per l\u2019incontinenza che nasce dalla grande esperienza Lines nell\u2019assorbenza, \u00e8 tornato in comunicazione con un nuovo spot ideato dall\u2019agenzia Armando Testa.<\/p>\n","protected":false},"author":2,"featured_media":883,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false},"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.2.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>FATER - LINES SPECIALIST 30\u201d - SOGG. \u201cREAL TESTIMONIAL \u2013 ANTONIETTA\u201d - AT News Room<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/newsroom.armandotesta.it\/it\/fater-lines-specialist-30-sogg-real-testimonial-antonietta\/\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"FATER - LINES SPECIALIST 30\u201d - SOGG. \u201cREAL TESTIMONIAL \u2013 ANTONIETTA\u201d - AT News Room\" \/>\n<meta name=\"twitter:description\" content=\"Lines Specialist, l\u2019innovativa linea di protezioni per l\u2019incontinenza che nasce dalla grande esperienza Lines nell\u2019assorbenza, \u00e8 tornato in comunicazione con un nuovo spot ideato dall\u2019agenzia Armando Testa.\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/newsroom.armandotesta.it\/wp-content\/uploads\/2019\/03\/257236-2-8f0cf9-original-1504183723.jpg\" \/>\n<meta name=\"twitter:creator\" content=\"@ArmandoTestaSpA\" \/>\n<meta name=\"twitter:site\" content=\"@ArmandoTestaSpA\" \/>\n<meta name=\"twitter:label1\" content=\"Scritto da\" \/>\n\t<meta name=\"twitter:data1\" content=\"Andrea Vincenzi\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tempo di lettura stimato\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minuto\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/newsroom.armandotesta.it\/it\/fater-lines-specialist-30-sogg-real-testimonial-antonietta\/\",\"url\":\"https:\/\/newsroom.armandotesta.it\/it\/fater-lines-specialist-30-sogg-real-testimonial-antonietta\/\",\"name\":\"FATER - LINES SPECIALIST 30\u201d - SOGG. \u201cREAL TESTIMONIAL \u2013 ANTONIETTA\u201d - AT News Room\",\"isPartOf\":{\"@id\":\"https:\/\/newsroom.armandotesta.it\/it\/#website\"},\"datePublished\":\"2017-08-30T10:00:00+00:00\",\"dateModified\":\"2019-03-14T11:25:35+00:00\",\"author\":{\"@id\":\"https:\/\/newsroom.armandotesta.it\/it\/#\/schema\/person\/097102a7d9da7e918db236bada3a1c5a\"},\"breadcrumb\":{\"@id\":\"https:\/\/newsroom.armandotesta.it\/it\/fater-lines-specialist-30-sogg-real-testimonial-antonietta\/#breadcrumb\"},\"inLanguage\":\"it-IT\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/newsroom.armandotesta.it\/it\/fater-lines-specialist-30-sogg-real-testimonial-antonietta\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/newsroom.armandotesta.it\/it\/fater-lines-specialist-30-sogg-real-testimonial-antonietta\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/newsroom.armandotesta.it\/it\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"FATER &#8211; 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