Monster, the world leader in facilitating matching people and job opportunities, is back on the scene after years of silence with an ultra-modern look. To celebrate this return the Armando Testa agency has come up with a multi-subject campaign produced by THE FAMILY, which invites action, determination and greater management of personal desires.
Because never before has finding a job been the most frequently expressed wish. But unfortunately, it turns out to beone which goes unheeded. That’s why Monster and Armando Testa make an invitation to trust your own desires and those who can truly help you realise them, rather than using the usual sources which are like a fleeting falling star, tossing a coin or a birthday candle.
That’s how an international format came about, but with very British irony, which the creative team and the international brand have entrusted to Sky and Discovery TV channels and the web. As well as to all the candidates of today and tomorrow so that they can grab hold of all the challenges the market presents.
Advertising Agency: Armando Testa, Milan, Italy
Creative Directors: Dario Anania, Vincenzo Celli
Art Director: Matteo Pozzi
Copywriter: Samantha Scaloni
Clients Service Director: Tiziana Perotti
Advisor Responsible for Innovation: Nicola Belli
Production: The Family
Executive Producer: Stefano Quaglia
Producer: Tommaso Haimann
Director: Igor Borghi
Director of Photography: Alessandro Bolzoni
Editing: Nicola Mucelli
Color Correction: Band
Music: Enzo Casucci