After a pitch, the pharmaceutical company Alfasigma has entrusted Armando Testa with the communication campaign for Onligol, a line of remedies for chronic and occasional constipation.
The symbolic and iconic creativity of the agency proved a winner because of the way it stands out in the fragmented pharmaceutical market which is full of competitors such as those for laxatives.
Armando Testa is happy to collaborate with one of the major Italian companies in this sector, supporting it with their experience and professionalism in a new, stimulating challenge in this market.
The new Onligol campaign will be on air shortly on TV and a range of media: TV, press, digital and social media.
