GOODNIGHT TO FLU SYMPTOMS FROM TACHINOTTE AND ARMANDO TESTA.

The new Tachinotte commercial from the Angelini Group is on air on the main broadcasters and the web. The syrup which is taken only before going to bed, helps clear up flu symptoms and helps you sleep. The campaign was created by Armando Testa.

We are in a young couple’s bedroom. The husband is already under the covers with his eyes closed, but he is woken up by the symptoms of his wife’s flu. He is worried so he turns on the light to see how she is and to his surprise he sees that there are two others next to his wife who’s coughing! One is sneezing and blowing her nose and the third one is holding a thermometer and trembling with chills. 

This assault of symptoms is wiped out thanks to the effect of the Tachinotte syrup which dissolves coughs, colds and fevers letting our protagonists get back to a peaceful sleep all night long. Goodnight with Tachinotte.With creative direction from Piero Reinerio, art director Monica Barbalonga and copywriter Mariarosa Galleano worked on this project. Production company: Filmmaster Productions. Directed by: Dario Piana.

Click here to see the spot

ARMANDO TESTA

We are the biggest Italian communications group in the world, with offices in Turin, Milan, Los Angeles and 14 offices in Europe. We are crazy about ideas since 1946.

Follow us

Instagram